<![CDATA[Communication]]>/ss/Satellite/UC3MInstitucional/en/ListadoNoticias/1371216001259/Communication <![CDATA[UC3M improves its position in El Mundo's 50 careers ranking]]>La 天美传媒 (UC3M) está presente con 12 de sus titulaciones en la edición 2025 del ranking de 50 CARRERAS que publica el diario El Mundo y en el que se recogen los 50 grados más solicitados entre estudiantes así como las cinco mejores universidades españolas donde se imparten. L天美传媒 presenta un posicionamiento destacado en 12 titulaciones.

]]>
Tres titulaciones de l天美传媒 figuran en primera posición: el grado en Administración de Empresas, el grado en Finanzas y Contabilidad y el doble grado en Derecho y Administración de Empresas. Asimismo, seis grados de la Universidad ocupan la segunda posición a nivel nacional, dos más que en la edición anterior: el grado en Derecho, el grado en Comunicación Audiovisual, el grado en Economía, el grado en Estudios Internacionales, el grado en Ingeniería Eléctrica  y el grado en Relaciones Laborales.

En cuarta posición se sitúan dos ingenierías: el grado en Ingeniería Informática y el grado en Tecnologías de Telecomunicación. En quinto lugar aparece el grado en Ciencias Políticas.

Esta edición del ranking es fruto del análisis de 27 criterios de selección, la opinión del personal docente y otros estudios externos como como resultados en ránkings internacionales, informes de la Aneca o resultados de informes de universidades españolas, entre otros. En base a ello, se establece un ranking que tiene en cuenta el número de grados clasificados en las cinco primeras posiciones. 

L天美传媒 es una de las universidades con más titulaciones en el ranking pese a que solo una parte de sus grados (16) puede competir en esta clasificación, al no ofertar todos los que se evalúan. Es decir, 12 de las 16 titulaciones UC3M que participan en esta edición del ranking se posicionan entre las cinco primeras.  

L天美传媒 es una universidad pública española que destaca en investigación, docencia e innovación. Figura entre las mejores universidades del mundo en el ranking QS World University Rankings 2025 y la primera española por su rendimiento general, según la última edición del U-Ranking. L天美传媒 es la primera universidad en Europa en conseguir la acreditación dual ACEEU por su contribución e impacto en el tejido industrial y social, y cuenta, además, con otras acreditaciones y distinciones de calidad, como el sello EUR-ACE en el ámbito de las ingenierías o la acreditación AACSB en los programas de empresa y finanzas.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371436249901/1371216001259/UC3M_improves_its_position_in_El_Mundo_s_50_careers_rankingThu, 08 May 2025 09:49:56 +0200
<![CDATA[Research analyses the political effects of the Internet ]]>The media, with the Internet at the forefront, has been expanding its area of influence and drastically homogenising the narratives through which we give meaning to the world, even beyond the media context. This phenomenon of contagion extends to diverse realms, from the private and the intimate to the political, the cultural and the artistic, in the form of a quasi-discursive monopoly. This is one of the main conclusions of a research project carried out by the 天美传媒 (UC3M) that uses communication theory to analyse the scope and effects of the mainstream discourse on and about the Internet, paying special attention to the phenomenon of social networks.

]]>
“The ‘habitats’ constructed on the basis of digital forms of media interaction are characterised by the generation of simulations of discursive transparency, by the denial of narrative forms as shapers of reality and by the promotion of a supposed factuality beyond the narrative,” says Pilar Carrera, professor in the Department of Communication at UC3M and author of “La comunicación en el diván. Efectos políticos del imaginario digital” (Communication on the couch. Political effects of the digital imaginary) (Cátedra, 2025). “From ‘Big Brother’ to ‘Big Data’, this essay could be described as an analysis of the media unconscious and its political effects in a society increasingly structured around the logic of ‘entertainment’”, she adds. 

Combining elements of psychoanalysis, philosophy and critical media theory to explore the impact of the digital ecosystem on subjectivity and the construction of power, Carrera argues that the Internet, in its role as a mass media, produces an environment where the symbolic structures generated by the coexistence of discourses and systems of mediation in concurrence (necessary conditions for democracy) are eroded, giving way to new forms of control camouflaged as transparency and empowerment.

Given the obvious recycling between the logic of capital, power and the mass media, the implications of this research are clear. Carrera warns against confusing technology with media logic, something which is very common and distorting. What is at issue here is not technology, nor is it a question of rehashing some nostalgic and regressive “Luddite” argument. The “tabula rasa fallacy and the myths of disintermediation have proven quite useful in diverting attention from the power structures that administer and orchestrate the alleged ‘noise’ of the Internet, a medium in which, in reality, as in any mass media, everything is planned and controlled.” 

She also argues that the shift towards a totally mediatised privacy completely disconnected from the polis, as has been happening over the last decades and definitively consolidated during the COVID-19 pandemic, represents a regression, in terms of the imaginary, to pre-democratic regimes.

To carry out this analysis, the author uses an interdisciplinary methodology that combines the study of media cases with a philosophical approach. Through the examination of phenomena such as hyperconnectivity, ‘clickbait’ culture and the algorithmic manipulation of public discourse, she highlights how the digital environment has generated an imperialist and deterministic narrative capable of obliterating the plurality of the world and the possibility of change: “It is an act of fraudulent misrepresentation to identify the architecture of the Internet with the architecture of society as a whole and, even more so, with reality”.

The research also looks at aspects related to the dominant media discourse on AI, in which the already weakened notion of responsibility is intentionally blurred even further (attributed first to the ‘users’ and now to some ‘out-of-control’ algorithm and not to the owners of the different platforms): “The mainstream discourse on AI is, at the same time, miraculous, apocalyptic, omnipotent, occultist..., a true testamentary-astrological mix and match. We have entered the Tarot phase of the medium.” All this, it is pointed out, responds to reasons of a strictly prosaic nature, to do with economics and power. “The digital narrative is only a reflection of itself, of its own logical structure, camouflaged under an apparent Babel-like polyphony of global users,” concludes Carrera. 

More information: 

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371431640247/1371216001259/Research_analyses_the_political_effects_of_the_InternetTue, 01 Apr 2025 10:21:43 +0200
<![CDATA[Researcher Armando del Río to carry out his work in the fight against cancer at UC3M]]>El investigador Armando del Río, procedente del Imperial College de Londres, se ha convertido en el primer científico retornado a España a través del Programa de Retorno del Talento que ha puesto en marcha la Fundación Ramón Areces. Esta ayuda le permitirá desarrollar sus trabajos en la lucha contra el cáncer durante los próximos cinco años en la 天美传媒 (UC3M).

]]>
El objetivo de este programa es que investigadores e investigadoras puedan desarrollar un proyecto relevante durante un lustro en una Institución pública de investigación española. Del Río centrará su investigación en la ‘Regulación de la resistencia a quimioterapias e inmunoterapias en tumores sólidos’, título de su proyecto.

Su candidatura ha sido elegida entre otras muchas procedentes de centros de excelencia en Estados Unidos, Reino Unido, Alemania, Francia y Suiza, entre otros. En un acto celebrado en Madrid el 28 de octubre en la Fundación Ramón Areces, el científico ha agradecido la elección y ha destacado que este programa le va a permitir “primero, trasladar su laboratorio desde el Reino Unido a una institución estratégicamente posicionada en España en unas condiciones muy competitivas no sólo en el marco de la investigación en España, sino a nivel internacional”. “En segundo lugar, este programa va a facilitar hacer preguntas de largo alcance en un momento oportuno en el emergente campo de la inmunología del cáncer. Estas preguntas constituyen un terreno fértil para posible innovación en el campo de las inmunoterapias”, ha añadido.

Sobre el objetivo último de sus investigaciones en tumores sólidos como el de páncreas, Armando del Río ha explicado que “en los últimos años su grupo ha identificado dos mecanoreguladores en el microambiente tumoral del adenocarcinoma ductal pancreático y el carcinoma hepatocelular. La activación de estos mecanoreguladores inhibe la respuesta fibrótica y reprograma el microambiente tumoral en estos tumores sólidos para hacerlos hostiles a la propagación de células cancerosas y al reclutamiento de células proinflamatorias. La visión de futuro del proyecto de investigación de mi grupo es utilizar estos reguladores de señalización mecánica, u otros que puedan ser identificados, para inhibir la resistencia de las células cancerosas al tratamiento con quimioterapia o inmunoterapia”.

Emilio Bouza, presidente del Consejo Científico de la Fundación Ramón Areces, ha explicado que “este Programa de Retorno del Talento se propone fomentar el regreso a España de investigadores con carreras consolidadas en el extranjero. Esperamos que este programa tenga un impacto positivo en el sistema de ciencia español en su conjunto y en el caso concreto de esta primera edición en la carrera investigadora del galardonado así como en la Comunidad de Madrid, donde se encuentra la institución de acogida, la 天美传媒”.  

Por su parte, el rector de l天美传媒, Ángel Arias, ha valorado “el apoyo de la Fundación Ramón Areces al impulso de la investigación de excelencia con impacto social positivo”. Esta necesaria colaboración público-privada se materializa en “destacadas iniciativas como este Programa de Retorno de Talento, así como de numerosas becas predoctorales y postdoctorales que financia en diferentes convenios con la Universidad y otros centros”. El rector ha destacado la trayectoria del investigador Armando del Río, que liderará “un proyecto totalmente estratégico para Madrid y para el conjunto del país, como es la Facultad de Ciencias de Salud de dicha Universidad”. Como ha asegurado, el profesor se convierte en delegado del rector con rango de decano de la Facultad de Ciencias de la Salud de l天美传媒. “Hemos iniciado este curso el primer grado en Neurociencia de España y en septiembre de 2025 iniciaremos el Grado en Ciencias Biomédicas. Nuestra Facultad de Salud y nuestro posicionamiento en salud constituye un enfoque integral y diferencial respecto de otros modelos de investigación. En él se suman sinergias de campos complementarios, como la ingeniería, las ciencias sociales y jurídicas, las humanidades y la comunicación. Según ha explicado el Rector, “el Grado en Neurociencia permitirá generar conocimiento sobre enfermedades neurodegenerativas como la ELA, el Parkinson o el Alzheimer y el Grado en Ciencias Biomédicas se enfocará en otras enfermedades, como el cáncer, las enfermedades cardiovasculares y las enfermedades infecciosas”.

En la clausura, la viceconsejera de Universidades, Investigación y Ciencia de la Comunidad de Madrid, Ana Ramírez de Molina, ha recordado que “en ciencia, donde la creatividad es esencial, el talento es la base de todo”. Ha destacado asimismo la necesidad de programas como este, “tan necesarios”. Y ha recalcado el hecho de que Armando del Río “regrese a una universidad pública referente en investigación como lo es la 天美传媒”. Tras agradecer la gestión de este programa de retorno de talento científico, ha valorado que “la sociedad demande y defienda el gran valor que tiene la ciencia, que la sociedad pida que se invierta en talento y en investigación”. “Desde la Comunidad de Madrid, también estamos comprometidos con el retorno del talento”, ha concluido con referencia a las becas César Nombela.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371412143136/1371216001259/Researcher_Armando_del_Rio_to_carry_out_his_work_in_the_fight_against_cancer_at_UC3MTue, 29 Oct 2024 17:21:50 +0100
<![CDATA[ UC3M professor Antonio Cabrales, winner of the Community of Madrid 2024 Research Award]]>Antonio Cabrales, catedrático del Departamento de Economía de la 天美传媒 (UC3M), ha recibido el Premio de Investigación de la Comunidad de Madrid “Julián Marías” 2024 a la carrera científica. Cabrales es pionero en el campo de la economía conductual y experimental. Su actividad profesional se centra en la teoría de juegos experimentales y la economía del comportamiento.

]]>
Antonio Cabrales es doctor en Economía por la Universidad de California y licenciado por la Universidad Complutense. Ha sido catedrático y director del departamento de Economía del University College London y catedrático de la Universitat Pompeu Fabra de Barcelona. Actualmente es catedrático en el departamento de Economía de l天美传媒. Es  viceprensidente ejecutivo de la European Economic Association y ex presidente de la Asociación Española de Economía. Asimismo, es miembro de honor de ambas asociaciones. Es editor asociado del Journal of Economic Theory, y anteriormente editor del Berkeley Electronic Journal of Economic Analysis and Policy e Investigaciones Económicas, así como ex editor asociado del Journal of the European Economic Association y SERIEs.

Sus principales líneas de actividad son la economía de redes sociales, diseño y mecanismos, juegos de aprendizaje y evolución, economía experimental y conductual, y organización industrial.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371411753589/1371216001259/UC3M_professor_Antonio_Cabrales,_winner_of_the_Community_of_Madrid_2024_Research_AwardMon, 28 Oct 2024 10:35:13 +0100
<![CDATA[El teniente general Félix Blázquez González, nuevo director del Centro Universitario de la Guardia Civil]]>El teniente general Félix Blázquez González ha sido nombrado nuevo director del Centro Universitario de la Guardia Civil (CUGC), un centro adscrito a la 天美传媒 (UC3M). El pasado miércoles 16 de octubre tuvo lugar la reunión de bienvenida entre el equipo de gobierno de l天美传媒 y el nuevo director del CUGC.

]]>
El CUGC, situado en la Academia de Oficiales de Aranjuez, es un centro pionero en la implantación de estudios oficiales relacionados con el ámbito de la seguridad a nivel nacional e internacional y se encuentra inmerso en diferentes proyectos de futuro. Actualmente cuenta con dos titulaciones de grado y cuatro títulos de máster. 

La Ley 39/2007, de 19 de noviembre, de la carrera militar, diseña un nuevo modelo de enseñanza que comprende, por una parte, la formación militar general y específica, y por otra, la correspondiente a un título de grado universitario del sistema educativo general que se impartirán en un sistema de centros universitarios de la defensa, ubicados en las referidas academias militares. Con esta vocación nace el CUGC, Centro Universitario de la Guardia Civil que es un centro adscrito a l天美传媒.

Más información

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371411007174/1371216001259/El_teniente_general_Felix_Blazquez_Gonzalez,_nuevo_director_del_Centro_Universitario_de_la_GuardiMon, 21 Oct 2024 10:33:04 +0200
<![CDATA[UC3M creates the New Trends Observatory to make the public university's work in society more visible]]>La 天美传媒 (UC3M) crea el Observatorio UC3M de Nuevas Tendencias, una institución que agrupa a personal académico de diferentes disciplinas para visibilizar la misión de la universidad pública como proveedora de conocimiento para la mejora del bienestar social.

]]>
El objetivo es dar a conocer el papel de la investigación y su impacto en la sociedad de manera global, que se lleva a cabo en conjunto con la docencia: con la provisión de formación y capacitación profesional. 

La finalidad última es que tanto en el sector público como en la empresa privada, o en el tercer sector, se tenga una conexión más directa con la universidad pública para la mejora y la evaluación de su toma de decisiones.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371409812401/1371216001259/UC3M_creates_the_New_Trends_Observatory_to_make_the_public_university_s_work_in_society_more_visibleFri, 11 Oct 2024 10:59:30 +0200
<![CDATA[UC3M professor Helena Galán's educational project ‘Junk’ wins the award for Best Innovative Experience in Higher Education at SIMO 2024]]>La metodología desarrollada por Helena Galán Fajardo, profesora del departamento de Comunicación de la 天美传媒 (UC3M), ha sido premiada como Mejor Experiencia Innovadora Educación Superior en SIMO Educación 2024, que se celebra en IFEMA Madrid del 19 al 21 de noviembre. Con este galardón, opta a los premios especiales Mejor Experiencia Docente Innovadora y Tecnológica y Mejor Experiencia Innovadora. El proyecto de Galán se denomina “Planeta Junk: Identidad colectiva y diseño de futuros” y ha sido aplicado por primera vez en España en el Grado de Comunicación Audiovisual de l天美传媒. 

]]>
Esta experiencia innovadora forma parte de JUNK, un consorcio internacional coordinado por Alex McDowell, diseñador narrativo películas como Minority Report, Fear and Loathing in Las Vegas, Man of Steel, The Watchmen, The Fight Club o Charlie and the Chocolate Factory y profesor de la Escuela de Artes Cinematográficas de la Universidad del Sur de California. En este consorcio, personal docente y estudiantes de 13 universidades de todo el mundo trabajan de manera creativa, crítica y colectiva para discutir, reflexionar y proponer soluciones desde su experiencia en distintas áreas.

A partir de las preguntas “¿qué pasaría si? ¿por qué no?” se desafía al alumnado a “destruir el mundo” y crear uno nuevo en 300 años a través de la investigación científica. “El objetivo es fomentar la curiosidad y el pensamiento crítico. Su carácter interdisciplinar permite la adaptación a diferentes asignaturas y niveles. A su vez, presenta infinitas posibilidades en el ámbito empresarial y social y también en la creación de prototipos”, señala Helena Galán. “El reto fue adaptarla a una asignatura teórica de carácter optativo. La idea era que reflexionaran sobre la construcción mediática de la identidad para ayudar a articular iniciativas colectivas en un contexto global de creciente polarización, con el fin de promover el respeto a la diversidad y resaltar la importancia del diálogo para el consenso social".  

Para ello, se partió de una o varias preguntas específicas y, a través de la creación de un universo completo, se exploró la identidad considerando todas sus dimensiones (gobernanza/política, infraestructura, cultura y sociedad, recursos y economía) y a diversas escalas (desde lo macro a lo micro, desde lo global a lo local).

La profesora ha presentado un proyecto de innovación docente para aplicar la metodología a los objetivos y competencias de la asignatura Narrativa Audiovisual durante el curso académico 2024/2025. Se pretende superar así las limitaciones temporales que hubo en la asignatura optativa, donde se aplicó de forma piloto, y mantener su naturaleza interdisciplinar. Se contará para ello con la colaboración de los profesores Jorge Pleite, del Departamento de Ingeniería Electrónic天美传媒, y Roberto Losada, profesor del Departamento de Ciencias Sociales de la Universidad. El proyecto irá dirigido hacia la creación de mundos para narrativas inmersivas (como XR o videojuegos, entre otros). 

Helena Galán es licenciada en Ciencias de la Información por la Universidad Complutense de Madrid y doctora en Comunicación por la Universidad de Extremadura, experta en guión y narrativa. Actualmente, es profesora titular del Departamento de Comunicación de l天美传媒. Pertenece al grupo de investigación Innovación y Medios Digitales UC3M, al Instituto Universitario de Estudios de Género UC3M, a la red Iberoamericana de Narrativas Audiovisuales (red INAV); al Consorcio Internacional Junk y al Foro Internacional de Inteligencia Artificial y Comunicación. Ha publicado en monografías y revistas de impacto sobre temáticas diversas como identidades mediáticas, representaciones, género, análisis del discurso, historias de los medios, estudios televisivos, análisis fílmico, narrativas inmersivas y World Building, pensamiento crítico y tecnología. Participa a su vez en varias iniciativas sociales como Manifiesto Off, iniciativa independiente que promueve el desarrollo tecnológico al servicio de la educación y la reflexión sobre el uso (y abuso) de las tecnologías.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371409347369/1371216001259/UC3M_professor_Helena_Galan_s_educational_project_%E2%80%98Junk%E2%80%99_wins_the_award_for_Best_InnovativTue, 08 Oct 2024 11:34:57 +0200
<![CDATA[Professor María Luisa González-Cuellar, new UC3M university ombudswoman]]>Maria Luisa González-Cuellar Serrano, catedrática del Departamento de Derecho Público del Estado de la 天美传媒 (UC3M), ha sido elegida nueva defensora universitaria en el pleno del Claustro de l天美传媒 celebrado el 26 de septiembre. En el mismo pleno, Mercedes Carballo Carpallo, funcionaria de carrera de la Universidad, ha sido elegida como defensora universitaria adjunta.

]]>
La misión de la Defensoría Universitaria es velar por la salvaguarda de los derechos, libertades e intereses de todos los miembros de la comunidad universitaria (estudiantes, personal docente e investigador, y personal técnico de gestión, de administración y servicios).

María Luisa González-Cuellar es licenciada en Derecho por la Universidad Autónoma de Madrid (UAM) y doctora en Derecho por l天美传媒, donde recibió un premio extraordinario por su tesis doctoral. Actualmente, es profesora de Derecho Financiero y Tributario de l天美传媒 y codirectora del Máster Universitario en Tributación. 

De su actividad investigadora destacan sus estudios sobre diversos ámbitos sociales, como la fiscalidad de la actividad cultural, la vivienda, las relaciones económico-familiares o las personas con discapacidad. Asimismo, ha trabajado en la mediación y el arbitraje en materia tributaria, la tributación de las sociedades profesionales, la doble imposición de dividendos, la fiscalidad de los deportistas profesionales o las ayudas del Estado, entre otros.

Todos estos trabajos han sido objeto de diversas monografías, participación en libros y artículos en revistas especializadas.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371408606258/1371216001259/Professor_Maria_Luisa_Gonzalez-Cuellar,_new_UC3M_university_ombudswomanFri, 27 Sep 2024 11:37:31 +0200
<![CDATA[UC3M research analyses the characteristics of AI-generated deepfakes]]>Most of the deepfakes (videos with fake hyper-realistic recreations) generated by artificial intelligence (AI) that spread through social media feature political representatives and artists and are often linked to current news cycles. This is one of the conclusions of research by the 天美传媒 (UC3M) that analyses the formal and content characteristics of viral misinformation in Spain arising from the use of AI tools for illicit purposes. This advance represents a step towards understanding and mitigating the threats generated by hoaxes in our society.

]]>
In the study, recently published in the journal OberCom, the research team studied this fake content through the verifications of Spanish fact-checking organisations, such as EFE Verifica, Maldita, Newtral and Verifica RTVE. “The objective was to identify a series of common patterns and characteristics in these viral deepfakes, provide some clues for their identification and make some proposals for media literacy so that citizens can tackle misinformation”, explains one of the authors, Raquel Ruiz Incertis, a researcher in UC3M's Communication Department, where she is pursuing a PhD in European communication. 

The researchers have developed a typology of deepfakes, which makes it easier to identify and neutralise them. According to the results of the study, some political leaders (such as Trump or Macron) were the main protagonists of content referring to drug use or morally reprehensible activities. There is also a considerable proportion of pornographic deepfakes that harm women's integrity, particularly exposing famous singers and actresses. They are generally shared from unofficial accounts and spread quickly via instant messaging services, the researchers say.

The proliferation of deepfakes, or the frequent use of images, videos or audios manipulated with AI tools, is a highly topical issue. “This type of prefabricated hoax is especially harmful in sensitive situations, such as in pre-election periods or in times of conflict like the ones we are currently experiencing in Ukraine or Gaza. This is what we call 'hybrid wars': the war is not only fought in the physical realm, but also in the digital realm, and the falsehoods are more significant than ever”, says Ruiz Incertis.

The applications of this research are diverse, from national security to the integrity of election campaigns. The findings suggest that the proactive use of AI on social media platforms could revolutionise the way we maintain the authenticity of information in the digital age.

The research highlights the need for greater media literacy and proposes educational strategies to improve the public's ability to discern between real and manipulated content. “Many of these deepfakes can be identified through reverse image searches on search engines such as Google or Bing. There are tools for the public to check the accuracy of content in a couple of clicks before spreading content of dubious origin. The key is to teach them how to do it”, says Raquel Ruiz Incertis. It also provides other tips for detecting deepfakes, such as paying attention to the sharpness of the edges of the elements and the definition of the image background: if the movements are slowed down in the videos or whether there is any facial alteration, body disproportion or strange play of light and shadows, everything indicates that it could be AI-generated content. 

In addition, the study's authors also see the need for a legislation that obliges platforms, applications and programmes (such as Midjourney or Dall-e) to establish a “watermark” that identifies them and allows the user to know at a glance that the image or video has been modified or created entirely with AI.

The research team has used a multidisciplinary approach, combining data science and qualitative analysis, to examine how fact-checking organisations apply AI in their operations. The main methodology is a content analysis of around thirty publications taken from the websites of the aforementioned fact-checkers where this AI-manipulated or manufactured content is disproved. 

Bibliographic reference: Garriga, M., Ruiz-Incertis , R., & Magallón-Rosa, R. (2024). Artificial intelligence, disinformation and media literacy proposals around deepfakes. Observatorio (OBS*), 18(5).  

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371396053589/1371216001259/UC3M_research_analyses_the_characteristics_of_AI-generated_deepfakesThu, 23 May 2024 10:30:27 +0200
<![CDATA[UC3M launches the film project ‘?A quién le importa?’ (‘Who cares?’)]]>The 天美传媒 (UC3M), in collaboration with Filmoteca Española (The Spanish Film Archive), the (Spanish) Film Academy and the city councils of Getafe and Leganés, is launching the film project A quién le importa (Who cares)? (AQLI, in its Spanish acronym). This initiative aims to connect today's audiences with the cinema of past decades, both recognised classics and works that did not have adequate visibility.

]]>
UC3M, as the driving force behind the project, is committed to an approach to film heritage from the perspective of the generation that is currently in university classrooms or has just left them. For this reason, this edition has been curated by the Mediadistancia group, which has been in charge of programming to show the cinema of the past from the present perspective. 

The programme began on the 17th of April at the Doré cinema and will be spread over the next few months at different venues and in different formats. It will be carried out through a series of activities (restored film screenings, meetings and round tables) divided into six sections.

The first section is called Importando archivo (Importing archives) and will be held between the 22nd and the 29th of April at the Getafe and Madrid-Puerta de Toledo campuses. It consists of talks and round tables in which archive and restoration professionals will share their experiences. Among them is Nicole Fernández Ferrer, president of the historical feminist video archive Simone de Beauvoir Audiovisual Centre (Paris), who will show some materials to illustrate the centre's restoration work. 

This section started yesterday, the 22nd of April, with a round table of young film restoration professionals, with the participation of Enrique Fibla-Gutiérrez (UAB), Patricia Uceda (The Spanish Film Archive) and Andrea Sánchez Lañez (EQZE). 

On the 25th of April, members of the La Digitalizadora de la Memoria Colectiva (The Collective Memory Digitiser) platform, dedicated to the conservation and dissemination of the audiovisual memory of social movements, will give a talk on their processes and approach to the maintenance and conservation of the collective heritage of home cinema. 

The second section is Cine (en) vivo (Live Cinema), which begins on Saturday the 27th of April in the Leganés campus Auditorium with a performance by the UC3M Orchestra. The orchestra will perform the adaptation of the lyrical farce La Revoltosa, which the film director Florián Rey made into a film with the same title in 1924. The film, although not preserved in its entirety, has recently been restored and digitised in 4K by The Spanish Film Archive.

On the 9th of May, the musician and producer Raül Refree will do a live performance of the soundtrack he composed for the Spanish film classic La aldea maldita (The Cursed Village) (Florián Rey, 1930). His performance will be accompanied by percussionist Nuria Andorrà. 

The third section is called Siempre importaron (They Always Mattered) and will take place during the month of May at the UC3M Auditorium. It will screen a series of restorations of titles such as In the Mood for Love (Wong Kar-Wai, 2000) and Perfect Blue (Satoshi Kon, 1997). They will be presented by leading figures in contemporary culture and social media.

AQLI? will feature an annual series of restored films selected by an important film personality. This section is called Las que importan a... (Those that matter to...) and, in this first edition, the director Fernando Trueba will be in charge of selecting a series of favourite titles that have been recently restored. They can be seen in the (Spanish) Film Academy room from the 23rd of May. 

The fifth section, called Las afueras (The Outskirts), will be hosted in the Doré cinema, home of the The Spanish Film Archive. This space will show restored films that revolve around 'outside the norm' experiences, taking an X-ray of what have been considered (legal, ethical, sexual and racial) dissidences throughout history. The first of these screenings, Smithereens (Susan Seidelman, 1982), took place on the 17th of April on the occasion of the presentation of Cookie Muller's memoirs, with the participation of the screenwriter Valeria Vegas. The rest of the sessions in the series, including the premiere of the new director's cut of Blackhat (Michael Mann, 2015), the 4K restoration of Maldita Generación (The Doom Generation) (Gregg Araki, 1995) and the restoration of the Taiwanese classic Mahjong (Edward Yang, 1996), will be held starting from June in the Doré cinema's summer room.

The last section is called ¡Están vivas! (They are alive!) and will consist of a series of horror films from the eighties that will be hosted by the Getafe Market Area in July. 

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371387642889/1371216001259/UC3M_launches_the_film_project_%E2%80%98%C2%BFA_quien_le_importa%3F%E2%80%99_(%E2%80%98Who_cares%3F%E2%80%99)Tue, 23 Apr 2024 10:51:19 +0200
<![CDATA[UC3M coordinates an EU-funded network to promote research on radical polarisation]]>The European Union (EU) is funding a network of international collaborative research projects (a COST action) to address the growing phenomenon of radical polarisation and, at the same time, to strengthen democratic values and civil discourse in Europe. This initiative, DepolarisingEU, is chaired by a researcher at the 天美传媒 (UC3M), María Luengo, Associate Professor in the University's Communication Department.

]]>
Polarisation has become increasingly widespread in liberal democratic societies, posing significant challenges to tolerance, openness and civil discourse. In fact, the term was chosen as word of the year 2023 by the Fundación del Español Urgente (Foundation of Urgent Spanish) (FundéuRAE, in its Spanish acronym). Its meaning and scope, however, is being highly debated, according to researchers. “Political confrontation or, in Chantal Mouffe's terms, democratic “agonism” can have very positive dynamic effects for debate in democracy. But it can also be very harmful when the discussion is increasingly in the form of opposition between two opposing sides”, explains María Luengo. 

The DepolarisingEU network seeks to address this problem by promoting interdisciplinary collaboration and developing effective interventions to mitigate undemocratic partisanship. “This initiative represents a crucial step in countering the divisive forces of radical polarisation and strengthening European civil spheres,” says Professor Maria Luengo. “By collaborating with civil and media organisations, we aim to promote pluralism and enhance democratic values in the digital age,” she adds. 

DepolarisingEU will use a multifaceted approach, drawing on cultural sociology and civil sphere theory to provide a regulatory framework for understanding and addressing radical polarisation. Through collaborative research, the network seeks to identify best practices and develop practical tools to effectively counter, redress and prevent radical polarisation. 

“Our goal is to equip people and communities with the necessary skills and knowledge to engage in civil and constructive dialogue,” explains Nadya Jaworsky, a lecturer at Masaryk University (in the Czech Republic) and vice president of this action. “By promoting communication interventions and improving media literacy, we can mitigate the negative impact of digital media on polarisation and promote a more inclusive public discourse”.

Redressing Radical Polarisation: Strengthening European Civil Spheres facing Illiberal Digital Media (DepolarisingEU) is an initiative that started in November 2023 with 23 researchers from 12 countries, although it currently already has over 100 researchers from 34 countries. The project will run for four years, until 2027, when they hope to have made significant contributions to the field of sociology and communication studies.

More information: 

Redressing Radical Polarisation: Strengthening European Civil Spheres facing Illiberal Digital Media (DepolarisingEU) /

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371385631357/1371216001259/UC3M_coordinates_an_EU-funded_network_to_promote_research_on_radical_polarisationWed, 03 Apr 2024 09:31:53 +0200
<![CDATA[A report analyses the Spanish films and series available on the main US video services]]>The US video-on-demand company with the largest number of Spanish films and series in its catalogue is Prime Video (751 titles), followed by Netflix (575), HBO Max (196), Disney+ (116) and Apple TV+ (3). This data comes from a report carried out by researchers at the 天美传媒 (UC3M) that analyses the availability and prominence of Spanish audiovisual works, in 2023, in these five US subscription video on demand (SVOD) services operating in Spain.

]]>
Together, these services offer a total of 1,641 Spanish titles, including 187 works available in two or more catalogues and international co-productions involving national companies. If we compare the number of Spanish titles offered with the total number of works in each catalogue, Prime Video and HBO Max are the services with the highest percentages of Spanish works in their catalogues, with 15% and 12%, respectively. In the case of Netflix, although its catalogue contains a significant number of Spanish works (575 titles), its proportion of the total is around 8%. Finally, in the Disney+ catalogue, Spanish works represent 5%, while on Apple TV+, its three Spanish-US co-productions represent 2% of the total works on offer.

“Another notable finding in this work has to do with the production date of the Spanish works that are available within the services. And here what we have been able to confirm is that the vast majority are recent productions, especially in the 2010s,” explains one of the authors of the report, Pedro Gallo, from the Audiovisual Diversity research group in UC3M's Communication Department. “This could have to do with the fact that these companies are not limited exclusively to acquiring and distributing already produced works, but that they seem to be increasingly interested in producing their own works,” says Gallo.

The researchers have also observed that international co-production (considered as 'Spanish works', also films and series produced through agreements with other countries), is also very important among the works available in the catalogues analysed. In this sense, they have found that Argentina and France are the countries with which Spanish works that are available in the Netflix or Amazon Prime Video catalogues, for example, are most frequently produced.

Another concept that this report analyses is the prominence given to Spanish works in the services, that is, some of the mechanisms that determine how easy it is for a user to find certain works and not others. And what it confirms is that such mechanisms for highlighting the presence of Spanish works have ample room for improvement. Netflix is the only service that has sections dedicated to Spanish films and series, which can be accessed via the top navigation bar of the interface (menu) and the carousels on the homepage. In contrast, the rest of the services offer varied results regarding the existence and location of these types of sections.

This report is part of the research project “Diversidad y servicios audiovisuales bajo demanda por suscripción (Diversity and subscription-based on-demand audiovisual services) (ref.: PID2019-109639RB-I00)” funded by the Spanish Ministry of Science and Innovation and the State Research Agency (MCIN/AEI/10.13039/501100011033/) and carried out with the support of the Spanish Film University Institute (IUCE-UC3M).

More information: Albornoz, Luis A., García Leiva, María Trinidad, y Gallo, Pedro (2023). Disponibilidad y prominencia de obra española en servicios audiovisuales por suscripción (Availability and prominence of Spanish works in subscription-based audiovisual services). 2023 Edition. Audiovisual Diversity Research Group, 天美传媒, pp. 1-33. ISBN: 978-84-16829-89-7.   

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371381004438/1371216001259/A_report_analyses_the_Spanish_films_and_series_available_on_the_main_US_video_servicesThu, 01 Feb 2024 07:31:17 +0100
<![CDATA[L天美传媒 logra la máxima categoría de transparencia de la Fundación Haz]]>La 天美传媒 (UC3M) ha logrado el sello de la máxima categoría, tres estrellas, que concede la Fundación Haz por cumplir con más del 91% de los indicadores de transparencia establecidos por esta Fundación.

]]>
Según el último informe de transparencia de la Fundación Haz, l天美传媒 se sitúa entre las universidades más transparentes de España. Esta clasificación analiza 10 indicadores de transparencia: plan estratégico, personal, políticas y gobierno, consejo social, entidades dependientes, oferta académica, personal docente e investigador, alumnado, información económica y resultados.

Este análisis verifica el cumplimiento de cuatro principios de transparencia en la web de las universidades: la visibilidad (que al contenido se encuentre en un lugar visible en las páginas web de la institución); la accesibilidad (que la información se haya publicado de forma abierta, sin que sea necesario ningún permiso o registro para consultarla); la actualidad (que los contenidos estén actualizados) y la integralidad (que la información sea completa y exhaustiva).

Este informe recoge los datos de 2023 de las páginas web de 49 universidades públicas y 25 privadas españolas. El sello 't de transparente' es una marca creada por la Fundación Haz con el fin de acreditar el cumplimiento de unos determinados indicadores y principios de transparencia en las webs. Existen tres niveles de cumplimiento: la categoría 't***', que se reserva para las instituciones que cumplen más del 90 % de los indicadores; la 't**', que se otorga a las que alcanzan entre el 80 % y el 89 % de cumplimiento, y la 't*', para las que se sitúan entre el 70 % y el 79 %. 

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371378902088/1371216001259/La_UC3M_logra_la_maxima_categoria_de_transparencia_de_la_Fundacion_HazFri, 01 Dec 2023 10:46:02 +0100
<![CDATA[UC3M achieves the highest transparency category from the Haz Foundation]]>The 天美传媒 (UC3M) has achieved the highest category seal, three stars, awarded by the Haz Foundation for complying with more than 91% of the transparency indicators established by this Foundation.

]]>
According to the latest transparency report by the Haz Foundation, UC3M is among the most transparent universities in Spain. This ranking analyses 10 transparency indicators: strategic plan, staff, policies and governance, social council, subsidiaries, academic offer, teaching and research staff, students, economic information and results.

This analysis verifies compliance with four principles of transparency on the universities' websites: visibility (the content must be visible on the institution's website); accessibility (the information must be published openly, without requiring any permission or registration to view it); relevance (the content must be up to date); and comprehensiveness (the information must be complete and comprehensive).

This report collects 2023 data from the websites of 49 public universities and 25 private Spanish universities. The 't for transparent' seal is a brand created by the Haz Foundation in order to accredit compliance with certain transparency indicators and principles on websites. There are three levels of compliance: the 't***' category, which is reserved for institutions that comply with more than 90% of the indicators; the 't**', which is awarded to those that reach between 80% and 89% compliance, and the 't*', for those between 70% and 79%.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371377366780/1371216001259/UC3M_achieves_the_highest_transparency_category_from_the_Haz_FoundationFri, 01 Dec 2023 10:46:02 +0100
<![CDATA[UC3M awarded a Jean Monnet Centre of Excellence in Interdisciplinary European Studies]]>The 天美传媒 (UC3M) is one of 14 European higher education institutions that have been awarded a Jean Monnet Centre of Excellence among the 76 that applied for the latest call for applications under the European Union (EU) Erasmus+ programme. The new centre, called MACIES-C3 (Madrid Centre for Interdisciplinary EUropean Studies-UC3M), is led by lecturers Juan Díez Medrano, Aleksandra Sojka and Juan Antonio Mayoral, from the University's Social Sciences Department, and involves lecturers from different areas of UC3M who are also dedicated to studying the EU.

]]>
"Our goal in this new centre is to generate transversal knowledge to improve the understanding of EU governance, its values and its implementation in Spanish society, politics, law and economy," says Juan Díez Medrano. To achieve this, "in the MACIES framework, through an interdisciplinary approach, we will try to promote research and dissemination of EU studies among the student community and academics from various disciplines at UC3M," adds Aleksandra Sojka.

This goal is at the origin of the proposal which involved lecturers from the Social Sciences Department (the aforementioned, as well as Ilke Toygür, I??k Özel and Stefano Battilossi), María Luengo (Communication), Natalia Fabra (Economics), Antonio Estella (Public Law), Ángel Cuevas (Telematics Engineering) and Maria José Álvarez (Business Economics). "Thanks to this interdisciplinary dialogue, the goal is to strengthen the role of citizens, politics and civil society in the European policy-making process in order to be able to address the challenges facing Europe more effectively and inclusively," says Juan Antonio Mayoral.

The centre to be set up within the framework of this €100,000 euro three-year grant has three general objectives. Firstly, to strengthen and promote excellence in teaching and interdisciplinary research in EU studies. Secondly, to promote, expand and consolidate a community of academics and relevant social, political and economic actors for the search for inclusive solutions to current EU challenges. And thirdly, to bring the EU closer to society and to Spanish and European students and young people to promote their participation in the Centre's activities.

Specifically, the following actions are planned, among others: the creation of a European degree and minors in collaboration with the YUFE Alliance; updating the contents of existing bachelor's and master's degree courses in an interdisciplinary way; and the organisation of conferences, workshops and research seminars based on a common agenda on the Europeanisation of Spanish law, economics, politics, media and society.

Jean Monnet Centres of Excellence, proposed and hosted by a higher education institution, are sources of reference and knowledge on EU-related topics. They bring together the experience and skills of high-level experts with the aim of developing synergies between the various disciplines and resources of EU studies. They also play a key role in reaching out to students from faculties that do not normally address EU-related issues, as well as policy makers, civil servants, civil society and the general public.

More information:  

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371364733431/1371216001259/UC3M_awarded_a_Jean_Monnet_Centre_of_Excellence_in_Interdisciplinary_European_StudiesMon, 10 Jul 2023 10:17:07 +0200
<![CDATA[?ngel Arias, proclaimed rector elect of the 天美传媒]]>Professor Ángel Arias Hernández has been proclaimed Rector elect of the 天美传媒 (UC3M), after winning with 57.38% of the vote in the second round of UC3M rector elections held on the 21st of March. The other candidate who participated in this vote, Ignacio Aedo Cuevas, obtained 42.62% of the vote.

]]>
An Industrial Engineer and a Doctor of Industrial Engineering from UC3M, Ángel Arias Hernández is a University Professor in the Continuum Mechanics and Structural Theory Department. Author of numerous publications in internationally prestigious journals, he currently leads research projects focused on optimising 3D printing processes. He is a member of the Multibiostructures multidisciplinary team, part of a wide network of international collaborations. He teaches classes for the Bachelor’s degree in Industrial Technologies and the Master’s degree in Industrial Engineering. He has been director of the Department over two different periods (a position he currently holds), a member of the Governing Council, a university Master's degree director, director of the "Fernando Abril Martorell" Hall of Residence-Student Residence and Deputy Vice-Rector for Cultural Activities and Halls of Residence.

The rector is the university's highest academic and governing authority, responsible for its running and acting as its representative, in addition to chairing the University Senate, the Governing Council, the Board of Directors and the Advisory Board.

Since March 2015, Juan Romo (Madrid, 1959), Professor of Statistics at UC3M, has held the position of President.

More information: UC3M website about the electoral process

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371355582747/1371216001259/Angel_Arias,_proclaimed_rector_elect_of_the_Universidad_Carlos_III_de_MadridFri, 24 Mar 2023 11:54:28 +0100
<![CDATA[UC3M calls for elections for a new president]]>The 天美传媒 (UC3M) has announced the call for elections for a new president, which will be held on the 1st of March, for the first vote, and the 21st of March, in the event of a second vote.

]]>
The deadline for submitting applications for president is five teaching days following the call for elections, that is, between the 27th of January and the 1st of February, both dates included.

All updated information on the electoral process will be publicly accessible on the following website: /eleccionesrector

The President is the university’s highest academic and governing authority, responsible for its running and acting as its representative, in addition to chairing the University Senate, the Governing Council, the Board of Directors and the Advisory Board.

Juan Romo (Madrid, 1959) Professor of Statistics at the University’s Faculty of Social and Legal Sciences, has held the position of UC3M President since March 2015.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371351697276/1371216001259/UC3M_calls_for_elections_for_a_new_presidentThu, 26 Jan 2023 17:40:18 +0100
<![CDATA[Las universidades espa?olas de la Alianza de Universidades Ruso-Espa?olas (AURE) suspenden de forma temporal las puesta en marcha de nuevas acciones conjuntas]]>La decisión se toma en el marco de las recomendaciones de la Comisión Europea, EUA, CRUE, COSCE Y FACME.

Los rectores señalan, no obstante, el papel que las universidades deben desempeñar como instituciones comprometidas con la paz y la colaboración académica.

]]>
Las cuatro universidades españolas que forman parte de la Alianza de Universidades Ruso-Españolas (AURE) -Universidad Calos III de Madrid, Universidad de Oviedo, Universitat Rovira i Virgili y Universitat de València- han decidido suspender de forma temporal la puesta en marcha de nuevas acciones o programas amparados en dicha alianza. Así lo señalan en un comunicado en el que explican que la decisión se toma en el marco de las recomendaciones de la Comisión Europea, EUA, CRUE, COSCE y FACME, y en el que, no obstante, subrayan “el papel que las universidades de todo el mundo deben desempeñar como instituciones comprometidas con la paz y la colaboración académica”.

Según explican en el comunicado, “los lazos creados entre universidades son académicos y deben elevarse siempre sobre las coyunturas políticas porque lo que nos inspira y mueve es la vocación compartida de construir desde nuestras aulas, laboratorios y bibliotecas un mundo mejor”. Así, señalan que las instituciones académicas son ejemplo de progreso social y humano, de convivencia pacífica y de un mutuo entendimiento que trasciende fronteras y conflictos. “Pero no podemos ser ajenos a lo que ocurre en nuestro entorno, no para ahondar en las diferencias y las tensiones sino para encontrar siempre ese espacio de entendimiento y resolución pacífica de los conflictos”, añaden.

COMUNICADO CONJUNTO

Las universidades somos espacios para la paz y la reflexión. Nuestros lazos académicos deben elevarse siempre sobre las coyunturas políticas porque lo que nos inspira y mueve es la vocación compartida de construir un mundo mejor. Las universidades siempre hemos sido ejemplo de progreso social y humano, de convivencia pacífica y de mutuo entendimiento que ha trascendido las fronteras y los conflictos. Pero no somos, no podemos ser, ajenos a lo que ocurre en nuestro entorno. Nunca para ahondar en las diferencias y las tensiones. Antes al contrario, para encontrar siempre ese espacio de entendimiento y resolución pacífica de los conflictos.

No obstante, la realidad del conflicto bélico desatado en Ucrania no puede ser obviada, y en el marco de las recomendaciones de la Comisión Europea, EUA, CRUE, COSCE y FACME, las universidades que formamos parte de la alianza AURE hemos decidido de mutuo acuerdo suspender la puesta en marcha de nuevas acciones o programas conjuntos, sin perjuicio de la finalización de los ya existentes y ejecutándose, en la esperanza de que la paz llegue y nos permita retomar cuanto antes la que hasta la fecha ha sido una fructífera colaboración entre los miembros de esta alianza estratégica.

Queremos subrayar, a pesar de las circunstancias que todos lamentamos, el papel que las universidades de todo el mundo debemos desempeñar como instituciones comprometidas con la paz y la colaboración académica.

Las universidades espa?olas de la Alianza de Universidades Ruso-Espa?olas (AURE) suspenden de forma temporal las puesta en marcha de nuevas acciones conjuntas

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371329759257/1371216001259/Las_universidades_espanolas_de_la_Alianza_de_Universidades_Ruso-Espanolas_(AURE)_suspenden_de_formTue, 15 Mar 2022 10:14:33 +0100
<![CDATA[Ukraine humanitarian crisis donations]]>The 天美传媒 joins the donation collection campaign that has been sponsored by Banco Santander through two accounts for UNHCR (ACNUR in its Spanish acronym) and the Red Cross. 

Via UNHCR Spain

Bizum: 04893

Transfer: ES98 0049 0001 5323 1183 4312

Via Spanish Red Cross

Bizum: 33512

Transfer: ES44 0049 0001 5321 1002 2225

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371329452917/1371216001259/Ukraine_humanitarian_crisis_donationsFri, 11 Mar 2022 15:53:09 +0100
<![CDATA[UC3M launches actions to help Ukraine due to the humanitarian crisis]]>The 天美传媒 (UC3M) expresses its solidarity with the victims of the conflict and launches a package of measures to assist the population of Ukraine and, in particular, its university community.

]]>
These measures include the following:

Facilitating the admission of undergraduate students from Ukrainian universities so they can continue their studies at UC3M.

Implementing specific measures so that students in their final year of pre-university education in Ukraine are able to start undergraduate studies at UC3M. In addition, they will have the possibility of accessing bridging and introduction programmes for university studies.

Granting financial aid so they can carry out their studies and free Spanish and English courses at different levels.

UC3M will offer specific financial aid for undergraduate students enrolled at UC3M this academic year, whose family residence is in Ukraine, and who are experiencing economic difficulties due to the war.

For Ukrainian postgraduate students, grants will be awarded for university Master's degree studies with the aim of providing them with the necessary resources to carry out their studies at UC3M.

Regarding research staff, three types of stay will be offered:

  • Visiting professor, for their integration as teaching and research staff in UC3M departments.
  • Research stays, for their integration into UC3M research groups. 
  • Financial support for women researchers and professionals to carry out a research project.

The administration and services staff will be provided with stays for their integration into the University's administrative services.

More information

Ukraine humanitarian crisis donations

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371329452218/1371216001259/UC3M_launches_actions_to_help_Ukraine_due_to_the_humanitarian_crisisFri, 11 Mar 2022 15:11:13 +0100
<![CDATA[Statement from CRUE, COSCE and FACME on Russia's invasion of Ukraine]]>Comunicado de CRUE, COSCE y Facme ante la invasión rusa de Ucrania

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371330726965/1371216001259/Statement_from_CRUE,_COSCE_and_FACME_on_Russia_s_invasion_of_UkraineThu, 03 Mar 2022 10:31:16 +0100
<![CDATA[CRUE statement condemning the invasion of Ukraine]]>Comunicado de la CRUE de condena de la invasión de Ucrania

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371330726390/1371216001259/CRUE_statement_condemning_the_invasion_of_UkraineFri, 25 Feb 2022 15:32:28 +0100
<![CDATA[Urgent appeal to European Governments and EU Institutions: Take Action for Afghanistan’s scholars, researchers, and civil society actors]]>Urgent appeal to European Governments and EU Institutions: Take Action for Afghanistan’s scholars, researchers, and civil society actors

We, the undersigned higher education associations, networks, and leaders in the field of scholar protection, urge European governments and EU institutions to take immediate action to secure the lives and careers of Afghanistan's scholars, students, and civil society actors.

Many of the undersigned organisations are leaders in the field of provision of support to researchers and scholars at risk. These include the Scholars at Risk Network (SAR), the PAUSE programme in France, the Philipp Schwartz Initiative of the Alexander von Humboldt Foundation, the Council for At-Risk Academics and the IIE’s Scholar Rescue Fund who arrange temporary positions at higher education institutions around the world for those who are unable to work safely in their home countries. European higher education institutions are at the forefront of these efforts: over the past two years, 80% of positions of safe haven arranged by SAR were in Europe.

Organisations supporting at-risk scholars are racing to offer assistance to researchers, scholars and civil society actors in Afghanistan who, at this moment, are desperately seeking ways to safety. For the better part of the past twenty years these scholars and civil society actors in Afghanistan have fought for a new, rights-respecting, forward-looking, knowledge-based Afghanistan. Many have worked for or in partnership with EU institutions, NATO partners, European governments and other international and civil society organisations. Hundreds travelled to Europe to seek an education and returned to their homeland, dedicated to values of openness tolerance and free expression. These are not the values of the Taliban, so their lives are now at risk. Timely government action can still make an enormous difference. We implore you to act on their behalf now.

Specifically, we seek immediate action from European Governments and EU institutions to:

• Continue evacuation flights for as long as possible so as to include scholars, students, and civil society actors who have supported the forward-looking, pluralist vision of Afghanistan that the EU, European governments, NATO partners and other international and civil society organisations embraced. Do not end flights until all are safely out who wish to leave the country.

• Increase resettlement quotas to help those in need of international protection, including researchers, scholars, and civil society actors. Ensure international protection is provided to current Afghan protection applicants through an expedited process, and prioritise and expedite family reunification applications.

• Create expedited complementary legal pathways for candidates who demonstrate an existing host institution, job, or sponsor, including for families, that would facilitate their arrival and earliest adjustment. Many European higher education institutions are ready to host scholars in temporary positions; capture that opportunity by expediting the processing of individuals for whom they are ready to step forward, and providing logistical support.

• Waive any intent-to-return and home residency requirements that may apply to visa applications for Afghan scholars and researchers for the foreseeable future. Barring full waiver, issue authoritative guidance to consular and border officials supporting a determination of satisfaction of the intent to return by showing a willingness to return in the absence of the Taliban, or a credible, durable and rebuttable demonstration that the individual would be able to return and live safely under the Taliban.

• Establish a dedicated EU fellowship scheme for researchers and scholars at risk, including scholars, students, and civil society actors from Afghanistan, especially women and ethnic and religious minorities, to undertake fellowships, lectureships, researcher positions, or temporary academic positions at European higher education institutions. See the EU-funded Inspireurope project recommendation for a dedicated scheme here. Some funds for such streams might be redirected from existing funds budgeted for Afghanistan programming, but which may not be possible to expend under the current conditions. Nevertheless, new funds will be required to meet the most urgent needs.

• Establish dedicated national fellowships for researchers and scholars at risk, including scholars, students, and civil society actors from Afghanistan, similar to existing national fellowship programmes run by the PAUSE programme in France and the Alexander von Humboldt Foundation’s Philipp Schwartz Initiative in Germany.

The window in which to take these steps, save lives, and redeem some measure of Europe’s investment in Afghanistan’s future is rapidly closing. Your urgent intervention is needed to mobilize the relevant departments and agencies.

The eroding situation in Afghanistan poses a threat not only to the lives of our colleagues still in Afghanistan, but to the future of that country. The moral leadership of the European Union including its commitment to human rights, rule-of-law, and multilateralism, is needed now more than ever, and it is imperative to see those commitments put into practice at this time of crisis. The European higher education community is ready to do its part, but we need your help. If we move quickly, we can go a long way towards mitigating the worst of the threats and demonstrate continuing commitment to the future of Afghanistan and its people. 

Urgent appeal to European Governments and EU Institutions: Take Action for Afghanistan’s scholars, researchers, and civil society actors

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371315413938/1371216001259/Urgent_appeal_to_European_Governments_and_EU_Institutions:_Take_Action_for_Afghanistan%E2%80%99s_scholarsWed, 01 Sep 2021 12:21:24 +0200
<![CDATA[The UC3M approves the creation of the University Institute of Spanish Cinema]]>The 天美传媒 (UC3M) has approved the creation of the University Institute of Spanish Cinema, which will be dedicated to teaching and research within the cinema and audiovisual fields. It will be presented at a public event this October on the occasion of the recently created Day of Spanish Cinema (6th October).

]]>
According to the Institute’s regulations, its roles include organising, developing, and assessing plans and research projects into Spanish cinema. Its main objective is combining the dual facet of cinema as art and industry from an academic, economic, and social perspective, encompassing other media where moving images are used, such as television, video games, and digital design, among others.

Another of the centre’s functions is scheduling postgraduate teaching activities, as well as professional specialisation and updating. In this sense, courses, workshops, and training activities related to the University Master’s Degree in Cinema and Television, the UC3M Master’s Degree in Cinema and Television Script, and the University Master’s Degree in Advertising Communication are being planned, with the incorporation of the University Master’s Degree in Transmedia Documentary and Reportage, the UC3M Master’s Degree in Music Industry and Sound Studies, and the UC3M-Vogue Master’s Degree in Fashion Image: Styling and Audiovisual Media.

The Institute also aims to promote the distribution and execution of works and publications about Spanish cinema, which highlight the cultural value of the Spanish film sector. In this context, issues such as equality, technological intervention for accessible cinema, ecology, and migratory behaviour, among others, will be addressed.

The Institute will seek to promote the scientific, technical, artistic, and pedagogical update of its members and the university community, as well as contracting and undertaking scientific, technical, and artistic work with individuals or public or private organisations within the framework of current legislation. The centre will be able to host visiting researchers from universities in Spain and abroad, as well as hire scientific and academic staff to undertake specific, determined, and short-term tasks.  In addition to this, it can accept research staff onto training with undergraduate or postgraduate students who are preparing their PhD and/or postgraduate studies in subjects related to the Institute’s field of research and study.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371313614801/1371216001259/The_UC3M_approves_the_creation_of_the_University_Institute_of_Spanish_CinemaMon, 12 Jul 2021 13:25:08 +0200
<![CDATA[A research study analyzes the mingling of documentary and fiction in movies and series ]]>The hybridization of documentary and fictional discourses has recently adopted very specific forms with clear political and cultural implications. Continuously invoking “actual facts” in fictional audiovisual production goes beyond a mere strategy to endow the narrated story with greater authenticity. Systematically resorting to “facts” and “true stories” generates a false sensation of transparency and diminishes fiction’s artistic, political and reflexive potential, by turning it into merely “relating” some de-problematized facts and which are taken as a given (obviously, these supposed “facts” conceal very concrete discourses and which are heavily biased). This dogmatic turn in fiction is related to a progressive restriction and depletion of ways to narrate and telling, in the guise of audiovisual diversity that supposedly characterizes the digital multiplatform environment. These are some of the conclusions from a study by 天美传媒 (UC3M) professor, Pilar Carrera, who analyzes the proliferation of para-documentary resources in audiovisual fiction.

]]>
Documentary and fiction are not antithetical discourses (something that the opposition “fiction/non-fiction” insinuates) differentiated by their links to the categories “reality” and “truth". In fact, in both cases, they are narrative constructions whose essential difference lies in the mode of reception that they activate or induce. That is, if a fiction film is presented as a documentary, it is interpreted as such. “The difference is not in the content referred to but rather the position of the spectator in the interpretation process”, pointed out professor Carrera, who has recently published her studyon “documentary inscription in film” in the journal Studies in Documentary Film. The proliferating “ideology of transparency” within the context of mediatic and audiovisual discourse, is, according to the researcher, “one of the greatest dangers facing democracies today”. “This paves the way for a dogmatic relationship with the entire discursive ambit, so that the so-called “actual events”, discursive and ideological constructions themselves, could end up being the only ones accepted by the public as a touchstone for the truth.

All of this is produced through a double movement, according to this study. On one hand, assuming that documentary must be a faithful reflection of reality, when it is in fact a narrative with a determined focus. On the other hand, when this supposed truthfulness is extrapolated, attempting to endow and enhance the fictions that use the factualist documentary formulas with the “effect of truth” of the documentary narrative. In this way, they seek to shield the discourse from criticism through an effect of referentiality, alluding to some supposedly objective facts that would have preceded the discourse, when in reality, the effect of truth they incorporate is the result of a discursive operation, and not the other way around: “The discourse of fiction would display a realism based on facts that would convert it into justification for a determined status quo, instead of defending fiction’s critical and subversive potential”, she explained. 

However, this dogmatic form of realism is not the only one possible. The author points out that there has always been a place for “radical anti-dogmatic realism, which politically and artistically questions the dominant institutionalized narratives”. In fact, there are many antecedents of documentaries that have explored this subject in depth through discursive staging of the effects of truth and the myth of “objective reality”.  Some of these include Tierra sin pan (1933) by Luis Buñuel; Night and Fog (1956) by Alain Resnais; Fata Morgana (1971) by Werner Herzog; Met Dieric Bouts (1975) by André Delvaux; Une sale histoire (1977) by Jean Eustache; and Arabescos on the Pirosmani theme (1985) by Sergei Parajanov, among others.

Bibliographic reference: Carrera, Pilar (2021). "Documentary Inscription in Fiction Films", Studies in Documentary Film, 15:1, 1-19, DOI: 10.1080/17503280.2020.1854072

-----------------

Version fran?aise (French version)

中文翻譯 (Chinese translation)

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371309836166/1371216001259/A_research_study_analyzes_the_mingling_of_documentary_and_fiction_in_movies_and_seriesMon, 10 May 2021 09:46:26 +0200
<![CDATA[A study analyses how digital press represents people with disabilities]]>Researchers from the 天美传媒 (UC3M) and the Spanish Centre for Subtitling and Audio Description (CESyA, in its Spanish acronym) have analysed the state of representation of people with disabilities in the Spanish digital press.

]]>
The study, recently published in the Spanish Journal of Disability, analyses media representation of disability with the aim of determining whether the media analysed is spreading a stereotyped or discriminatory image of this group of people, which may affect their relationships with other members of society.

According to the authors of the study, 70% of the news analysed complied with directions included in the Spanish Royal Board on Disability’s Style Guide about disability for communication professionals, providing an inclusive image of this group. It has been concluded that the situation in regard to disability in the media is gradually improving, although complete normalisation has not been achieved. Media professionals “should find a balance between reporting using as much data as possible while maintaining a level of respect for those with disabilities, avoiding promoting negative images related to them”, says one of the authors of the study, Gema López Sánchez, predoctoral researcher at CESyA - UC3M.

This research has been based on a methodological triangulation that includes a bibliographic analysis, another quantitative analysis of two hundred digital news outlets from 2019, along with interviews with expert sources. Different factors were taken into account during the analysis of the news, such as the type of media outlet, the journalistic genre of the news, the section in which it is published, the main source, the type of disability represented, and the approach, among other things.

Where can this news be found?

According to the results of this research, information about disability is usually found in the local digital press and local supplements of the national press, most often within the news genre and in the society section, followed by the events section (the latter section is more common for news about individuals). The national media outlets that report the most news about disability are La Vanguardia, 20 Minutos, El Economista and ABC.

In terms of information sources, 38% of the news analysed came from press releases and events organised by organisations with direct links to disability, mainly CERMI (Spanish National Committee of Representatives of People with Disabilities) and ONCE (Spanish National Organisation for Blind People). Therefore, organisations and associations put pressure on the media to deal with issues that are relevant to them. On the other hand, 19% of the online newspapers that have the highest amount of news related to disability cited news agencies (Servimedia, EFE and Europa Press) as sources.

Profile of those featured in news about disability

The type of disability that appeared most often in the press within the period studied was intellectual disability, followed by physical disabilities (organic or mobility), sensory disabilities (blindness, deafness and deafblindness) and debilitating mental illness. The latter is the least represented disability, only being mentioned in four of the two hundred information outlets.

Media coverage of disability usually refers to groups, and one led by individuals presents a gender gap in which two out of every three news stories focus on men, without LGBTQ+ representation. Few stories focus on individuals, and in these cases they appear to become spokespeople for their disability or star in news-related events.

López-Sánchez, G., Utray, F. y Ruiz-Mezcua, B. (2020) Representación de la discapacidad en la prensa digital española. Revista Española de la Discapacidad. 8 (2). 33-35. DOI: https://doi.org/10.5569/2340-5104.08.02.02.

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371308021050/1371216001259/A_study_analyses_how_digital_press_represents_people_with_disabilitiesTue, 13 Apr 2021 10:41:08 +0200
<![CDATA[Research analyses misinformation and media coverage during COVID-19]]>Media coverage of COVID during the first few months of the pandemic was relatively positive according to several international studies, notes a researcher from the 天美传媒 (UC3M), who has published a paper analysing misinformation processes in the public sphere and the informative ecosystem during the COVID-19 pandemic. In addition to this, in general, subscriptions to digital media outlets increased considerably.

]]>
At an informative level, the highlighted aspect during the first few months of the pandemic was the leading role of experts in “the need for authorised voices that can somehow contextualise what is happening, especially in a situation of uncertainty”, notes researcher Raúl Magallón, from the UC3M’s Department of Communication and Media Studies, author of “Desinformación y pandemia: la nueva realidad (Pirámide, 2020)” (Misinformation and the pandemic: the new reality), a book which analyses the “hangover from the tsunami of fake news” from different perspectives.

Magallón refers to four relatively distinct misinformation typologies in this context. Firstly, fake news about how the virus was spread; secondly, fake news related to the prevention of the virus; thirdly, fake news referring to legislative and governmental measures, at both a local and global level; and fourthly, he defines “a jumble related to the uncertain context”, including phishing messages to conspiracy theories.

In terms of prevention, it has been observed that messaging systems have played a greater role in misinformation going viral. In fact, the channels where the majority of COVID-19 related fake news has been distributed are social media platforms, such as Facebook and Twitter (36.1%), and instant messaging applications, such as WhatsApp (36.1%), according to a recent study published by the researcher together with colleagues from the Rey Juan Carlos University in Madrid in the Spanish Journal Revista Española de Comunicación en Salud.

The new “infonormality”

Normalising misinformation processes, fear as a driving force of information overdose, boredom and fatigue as a mechanism to generate self-protection from information or polarisation as a strategic tool to distort reality are the most obvious problems when it comes to this new “infonormality”, according to the author.

The fight against misinformation does not consist only of preventing it from going viral or making the truth more attractive but is also made up of the ability to quickly generate doubts within the population that encourage them to decide not to share unverified information, the researcher notes in his book. In this context, and during the first few weeks of the pandemic, stopping the spread of misinformation was more important than providing - partial and incomplete - information about the evolution of the crisis, he adds.

More information: 

Magallón Rosa, Raúl (2020). Desinformación y pandemia: la nueva realidad. Madrid, Ed. Pirámide, 2020. ISBN: 978-84-368-4358-3.

Sánchez-Duarte, J.M; Magallón Rosa, R. (2020). Infodemia y COVID-19. Evolución y viralización de informaciones falsas en España. Revista Española de Comunicación en Salud. Suplemento 1, S31-S41 https://doi.org/10.20318/recs.2020.5417

---------------

Version fran?aise (French version)

中文翻譯 (Chinese translation)

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371305951415/1371216001259/Research_analyses_misinformation_and_media_coverage_during_COVID-19Tue, 02 Mar 2021 12:45:45 +0100
<![CDATA[Film accessibility in Spain plummeted in 2020]]>Last year, the number of film screenings on offer, especially those adapted to people who are blind and/or deaf, has seen its biggest slump in six years, falling from 89,627 in 2019 to 10,114 accessible film screenings in 2020. This is one of the conclusions of the most recent analysis carried out by the Accessible Cultural Agenda of the Spanish Centre for Subtitling and Audio Description (CESyA, in its Spanish acronym), a centre of research and technological innovation managed by the 天美传媒 (UC3M), dependent on the Royal Board of Disability of the Ministry of Social Affairs and Agenda 2030.

]]>
CESyA has monitored the number of accessible film screenings for those with visual and/or hearing impairments since 2014. There has been a continuous and steady increase in the number of screenings adapted for audiences with disabilities since then, however, this trend plummeted last year due to the health crisis caused by COVID-19.

This information is available via the Accessible Cultural Agenda (ACA), a comprehensive website and free application for IOS and Android. This tool allows you to check the cultural offerings tailored to those with sensory disabilities, including film screenings, theatre shows, museums and live events, from your smartphone or tablet. In addition to this, the ACA lets you filter your search by region and type of accessibility service: subtitles, audio description, or Spanish sign language (LSE, in its Spanish acronym).

Results from the Autonomous Communities 

According to the results of the ACA 2020, Catalonia offered 2,339 accessible film screenings for those with sensory disabilities, consolidating itself as the Autonomous Community with the highest number of accessible film screenings; closely followed by the Community of Madrid with 2,138 accessible screenings, Andalusia with 1,547, the Valencian Community with 980 and the Canary Islands with 909. The latter has been the only Autonomous Community that has increased its number of accessible screenings during this period. In fact, the Canary Islands has increased its number of accessible screenings by 76% compared to its overall screenings since 2014.

“The pandemic has affected the entire population, but people with disabilities in particular,” says Belén Ruiz Mezcua, director of CESyA and professor at the UC3M’s Department of Computer Science and Engineering. “Until 2019, we were optimistic that accessible screenings were here to stay. Now we fear that these services, which ensure that all citizens are included in culture, are in danger,” she adds.

Between January 2014 and now, there have been a total of 340,030 accessible film screenings in Spain. Approximately a third of this total took place in the Community of Madrid, which has offered 103,481 accessible film screenings over the past six years. Catalonia ranks second with 54,862 accessible screenings, followed by Andalusia with 42,369, the Valencian Community with 34,589 and the Basque Country with 31,476. On the other hand, the Balearic Islands came last with only 24 accessible screenings since 2014. 

More information:

Accessible Cultural Agenda website 

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371305191329/1371216001259/Film_accessibility_in_Spain_plummeted_in_2020Tue, 16 Feb 2021 11:01:13 +0100
<![CDATA[Explanatory note from the Community of Madrid regarding the start of activity in the universities]]>Las universidades de la Comunidad de Madrid vuelven con su actividad a las aulas este lunes 18 de enero, salvo en aquellos casos puntuales donde ya se ha comunicado un retraso de fechas como es la Universidad Complutense al miércoles 20 de enero y la Universidad Autónoma de Madrid al lunes 25 de enero.
El resto de universidades públicas y privadas comenzarán su actividad tal y como tenían previsto y planificado: el lunes 18 de enero.  

]]>
/ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371303542662/1371216001259/Explanatory_note_from_the_Community_of_Madrid_regarding_the_start_of_activity_in_the_universitiesFri, 15 Jan 2021 16:43:20 +0100
<![CDATA[Announcement from the Community of Madrid on the presence of the exams]]>
  • El Ejecutivo regional y los rectores defienden que las aulas son lugares seguros como se viene demostrando desde el comienzo del curso.
  • Sicilia felicita a rectores y estudiantes por ser un ejemplo para la sociedad de cómo adaptarse y mantener la calidad educativa en una situación excepcional.
  • ]]>
    Las universidades de la Comunidad de Madrid, públicas y privadas, han decidido por unanimidad mantener la presencialidad en los exámenes, y por lo tanto, la programación establecida a principio del curso académico. En esta planificación, autorizada por el Gobierno autonómico, se preveían todas las medidas necesarias para garantizar la salud de los estudiantes, profesores y el personal para realizar las pruebas de evaluación presenciales correspondientes al primer cuatrimestre del curso 2020/21.

    Así se ha decidido tras la reunión que han mantenido representantes de la Consejería de Ciencia, Universidades e Innovación con los vicerrectores de las universidades madrileñas, en la que se ha recordado que las modalidades de impartición de docencia y de realización de pruebas de evaluación han sido aprobadas, con plena garantía, por los órganos de gobierno de las universidades.

    Tanto la administración autonómica como los rectores han defendido que los campus madrileños son lugares seguros, extremo que se viene demostrando desde el comienzo del curso universitario. En todas las aulas se cumplen unos exigentes criterios y protocolos sanitarios, aprobados por la Comunidad de Madrid, que están resultando muy efectivos.

    Además, ambas partes recuerdan que las universidades madrileñas están completamente adaptadas y cuentan con una planificación que les permite el paso de la presencialidad a la educación online de manera inmediata en el caso en que las condiciones sanitarias así lo exigieran.

    Las propias universidades, y en particular las facultades, comunicarán a los alumnos las nuevas fechas de aquellos exámenes que tenían que haberse realizado esta semana y que por causas meteorológicas se han tenido que aplazar y reprogramar.

    El consejero de Ciencia, Universidades e Innovación, Eduardo Sicilia, ha agradecido a los rectores de las universidades madrileñas la extraordinaria gestión y labor que han tenido que hacer para reprogramar su actividad en la última semana como consecuencia de la borrasca Filomena, a la vez que por la gestión de sus campus en este año tan complicado por la pandemia del COVID- 19. Un agradecimiento que se extiende por haber velado por la salud pública durante estos meses, al tiempo que garantizado el derecho de los universitarios a seguir adelante con sus estudios con los máximos estándares de calidad.

    Además, Sicilia ha felicitado también a la comunidad universitaria por haber sido, una vez más, un ejemplo para la sociedad a la hora de haber adaptado su actividad de presencial a remoto en tiempo récord durante esta última semana.

    Comunicado de la Comunidad de Madrid sobre la presencialidad de los exámenes  (PDF)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371303414377/1371216001259/Announcement_from_the_Community_of_Madrid_on_the_presence_of_the_examsThu, 14 Jan 2021 15:56:58 +0100
    <![CDATA[Announcement from the CRUMA on the conducting of on-site exams]]>1. The Knowledge Foundation Madri+d states in the document called “Recommendations for planning the 2020-21 academic year in the face of exceptional circumstances caused by COVID-19”. Section 1.4 that “final exams corresponding to official calls for ordinary and extraordinary assessments shall be carried out on-site, as long as the situation permits it”, noting that “planned on-site exams must be replaced in situations where the facilities available cannot guarantee that health requirements will be maintained”.

    2. Public universities in Madrid planned the 2020-21 academic year, backing the most on-site activity possible whilst complying with the health standards enforced by the Central Government and the Government of the Autonomous Community of Madrid, investing economically in adapting their facilities and equipment aimed at meeting the aforementioned health requirements. They have also dedicated large amounts of human and material resources in order to guarantee the university community’s safety on its campuses.

    3. Strict protocols established for conducting on-site exams, in addition to strict respect for health standards by each member of the university community, allow essential student assessment activities to take place, guaranteeing the highest level of safety.

    4. Conducting on-site exams, as well as their action protocols, has been authorised by the Council of Science, Universities and Innovation and the relevant health authorities and has been approved by the Governing Councils and, where appropriate, the governing bodies of the Faculties and Schools at the six public universities.

    5. The CRUMA universities will pay particular attention to vulnerable students by providing assessment protocols that are tailored to their particular needs.

    6. The public universities of Madrid have no authority in public health matters and therefore the suspension of on-site activities (teaching and examinations) for health reasons must be established, if necessary, by the competent, relevant authorities.

    Announcement from the Conference of Public University Presidents in Madrid on the conducting of on-site exams (PDF)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371303413283/1371216001259/Announcement_from_the_CRUMA_on_the_conducting_of_on-site_examsThu, 14 Jan 2021 15:49:09 +0100
    <![CDATA[Exam dates delayed due to snowstorm]]>Announcement from UC3M Vice-Rectorate of Studies on January 8, 2021.

    ]]>
    In view of the weather situation caused by the Filomena storm, the university has decided to postpone the exams scheduled for Monday 11 to Thursday 28 January and those for Tuesday 12 to Friday 29 January, at the same schedule. Furthermore, due to the low temperatures forecast for next week, the university's heating systems (in parallel to the mechanical ventilation) are already in operation in order to guarantee comfortable conditions during the exam period.

    In accordance with the provisions of the teaching model approved by the Governing Council (Agreement of June 15, 2020), the final exams will be held in person, given that the Community of Madrid has not established any restrictions for face-to-face university activities. To this end, the university has established a set of measures to ensure a safe environment, in particular, the reduction of classroom capacity and the mandatory use of facemasks.

    In addition, faculty have a protocol with specific measures for conducting the face-to-face exams.

    On the other hand, a procedure has been established for application (information in the Virtual Secretary of the school)  of online exams or to postpone them to those students who cannot attend in person because they are in  or for close contact with a positive, and they have notified and accredited it properly (20th FAQ, A safe return).

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371302972692/1371216001259/Exam_dates_delayed_due_to_snowstormSat, 09 Jan 2021 12:02:01 +0100
    <![CDATA[The UC3M focuses its European Researchers’ Night on the relationships between communication, politics, art, and technology ]]>The 天美传媒 (UC3M) has prepared a programme of activities that focuses on the relationships between communication, politics, and technology within the framework of the European Researchers’ Night, an event of scientific dissemination for all audiences which will be held on the same day throughout Europe. In order to attend the activities, which are being held online this year, you need to reserve a place at: .

    ]]>
    At 7.30pm on Friday 27th November, an interdisciplinary colloquium will be held online that brings together academics, artists, journalists and technology experts to discuss the relationships between communication, technology, art and politics, trying to provide a critical perspective on hegemonic speeches around technology (both informative and informational, fictional and entertainment). The UC3M’s Vice-President of Communication and Culture, Pilar Carrera, will moderate the event and will be joined by Fernando Broncano, Professor of Logic and Philosophy of Science at the UC3M; Esteban Moro, lecturer in the Department of Mathematics at the UC3M and the MIT Media Lab; Lluis Orriols, political scientist, lecturer in the Department of Social Sciences at the UC3M; María Pagés, Spanish flamenco dancer and choreographer; and Esther Paniagua, journalist specialised in science, technology and innovation.

    In addition to this, during the day, a theatrical webinar will take place at 11am, organised by the UC3M Arts Classroom and aimed at higher education centres, titled: “How can research and performing arts help you communicate better?” Different performing arts tools will be presented that can be used to improve communication in various fields, from interpersonal relationships to video conferences. After this, various lecturers from the University will share some key elements for improving communication from the field of audio-visual communication, history, sound and telematic engineering, or journalism.

    From 5pm to 8pm, four webinars and online workshops, offered in Spanish and English, will be conducted by teams of researchers participating in European scientific projects at the UC3M that will address various topics, such as: “Your smartphone knows how you feel: emotions and the digital age”, “Learning about genetic editing for good through immersive technologies”, “Discovering a science shop: A participatory experience”, and “What do you know about 5G?”

    These UC3M actions are part of the European Researchers’ Night, an event comprised of various free activities of scientific dissemination and which has been held simultaneously in more than 300 European cities since 2005. In Madrid, this project is promoted by the Ministry of Science, Universities and Innovation, coordinated by the Madri+d Foundation and funded by the European Union as part of the Horizon 2020 Research and Innovation Program under the Marie Sk?odowska-Curie actions, with grant agreement number 953.820. Its main objectives are bringing the researcher and the general public closer together, so that they can understand their work and their benefits to society, promoting scientific vocations among students and promoting the entrepreneurial spirit.

    More information:  The European Researchers’ Night at the UC3M Website

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371300981322/1371216001259/The_UC3M_focuses_its_European_Researchers%E2%80%99_Night_on_the_relationships_between_communicationTue, 24 Nov 2020 08:41:22 +0100
    <![CDATA[Four UC3M researchers receive a Leonardo 2020 Grant from the BBVA Foundation]]>Four lecturers at the 天美传媒 (UC3M) - Miguel Artola, Stefano Discetti, Eva Herrero, Violeta Ruiz - have been awarded a Leonardo 2020 Grant from the BBVA Foundation to support their research projects in Humanities, Engineering, Information and Communication Science, and Law, respectively.

    ]]>
    The BBVA Foundation’s Leonardo Grants aim to support science and culture in order to promote projects carried out by researchers and cultural creators between the ages of 30 and 45, who are in the middle of their careers. These grants promote 59 personal innovation projects in 11 fields of knowledge and the arts. It is a highly competitive call, with 1615 applications received, among which the projects considered to be of the highest excellence have been selected by an evaluating committee made up of independent experts.

    The average age of the 59 grant holders selected in this call is 38.5 years old. In terms of the geographical distribution of the work centres, they are divided among 13 autonomous communities: 17 have been awarded to residents in Madrid, 11 in Catalonia, 10 in Andalusia, 5 in the Basque Country and Galicia, and the rest are distributed among Aragon, the Canary Islands, Castile-La Mancha, Castile and León, the Valencian Community, Murcia, and La Rioja.

    Projects from the UC3M

    Miguel Artola Blanco is a Postdoctoral researcher “Juan de la Cierva” at the UC3M’s Department of Social Sciences. His research project seeks to open up a new perspective into the study of the Interwar period by exploring the relationship between inequality and the triumph (or failure) of democracies. He is researching three countries (Spain, the United States and France) with different trajectories and who had different experiences of solutions during this period. The research focuses on the middle and working classes, understanding that they were key actors in the changes that occurred in these decades. It aims to connect three areas that have been studied separately thus far: the economic changes that these groups experienced, the stability (or bankruptcy) of each of these political regimes, and the new institutional framework of social and labour policies.

    Stefano Discetti is aLecturer at the UC3M’s Department of Bioengineering and Aerospace Engineering. His research focuses on techniques for improving the aerodynamic efficiency of methods of transport, which are responsible for approximately 29% of the total CO2 emissions generated by humans. Given that a large percentage of the energy needed to travel is due to aerodynamic resistance, his project proposes tapping into advances in Artificial Intelligence in order to achieve real-time closed loop control of aerodynamic flows. The research will consist of two parts: a theoretical study and computational simulations of learning techniques for their application in fluid mechanics and adapting these automatic learning strategies to experimental environments.

    Eva Herrero Curiel is a Lecturer of Journalism at the UC3M’s Department of Journalism and Audiovisual Communication. Her research project will study how teachers in secondary and further education in Spain work with their students from the perspective of the media: what they teach them, the methodology they use, and their perceptions of the students’ use of media and social media. Once the information has been collected, proposals will be made to implement actions within curricula that will help promote media literacy among students in order to foster a more critical thinking and consumption of media and the information they generate. According to international studies, 64% of young people between the ages of 18 and 24 around the world consider digital media (including social media) their main source of information.

    Violeta Ruiz Almendral is a Lecturer of Financial and Tax Law at the UC3M’s Department of Public State Law. Her project aims to investigate the constitutional system of distributing powers between the state, autonomous communities, and local bodies in terms of financial and tax matters, considering the current model designed by the Spanish Constitution and integration into the European Union, as well as its evolution in practice. The research will analyse the dynamic functioning of the constitutional system of territorial financing, and the implications the system has on financial powers - both those relating to income (taxes and duties) as well as expenses (flows that make up the local and regional financing systems) and examining the main judicial questions raised through an examination of disputes,mainly in the courts (Court of Justice of the European Communities and Constitutional Court).

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371299429395/1371216001259/Four_UC3M_researchers_receive_a_Leonardo_2020_Grant_from_the_BBVA_FoundationFri, 23 Oct 2020 12:56:49 +0200
    <![CDATA[A research study examines the image of Madrid as a film location]]>A 天美传媒 (UC3M) research project has analyzed aspects of the relation between the geographic and cinematographic space in audiovisual productions filmed in the Madrid Regional Community, aimed at drawing attention to how it has changed over time and highlighting the capital´s image as a setting in film productions.

    ]]>
    Within the project’s framework, three routes have been designed, with backing from the City of Madrid Film Office and the Madrid Business Forum. These three proposals have three distinct objectives: “21 películas para 21 distritos” (21 films for 21 districts) links each district to a fictional full-length film, “El Madrid de Edgar Neville” (Edgar Neville’s Madrid) analyzes the capital’s presence in this filmmaker’s work, and “Un paseo de cine. De Atocha a Plaza de España” (A cinematic stroll. From Atocha to Plaza España) revolves around some of the capital’s most recognized and emblematic urban focal points, used on numerous occasions in national as well as international productions.  

    The project, in addition to locating the scenes, analyzes them according to their length, revealing Gran Via as the street with the most cinematographic presence, followed by Cibeles, the Plaza Mayor and the Puerta de Alcala. However, certain changes can be perceived over time:  as new urban spaces have been created, the number of these film settings have diminished. “As the city has grown, attention has shifted to other areas, also due to cinema’s commitment to narrating different stories.  With “Cine Quinqui” (Petty Thief Cinema) in the 1970’s, and later as of the 2000’s, the city’s periphery began to be represented from a more social perspective, and accordingly other small icons emerged, such as the area of “Las Colmenas”  (The Beehives)  in Ciudad Lineal, constituting a symbol of the peripheral city,” pointed out by Paula Bordonada, PhD student in the UC3M Department of Communication.

    “Film conditions the collective imagination associated with geographic space, but also contributes to giving unknown or lesser-known urban or natural locales greater visibility, so that they become known to the populace. This generates a different kind of link between residents and their communities fomenting niche tourism, and in some way it can serve as an incentive for its maintenance or improvement,” explained the Geocine principal investigator, Carlos Manuel Valdés, professor in the UC3M Department of Humanities, History, Geography and Art. 

    The research team has worked with more than 300 films and identified and georeferenced more than 2,000 scenes which are the source for the web map viewer included in the project webpage. To locate films shot in the Madrid Regional Community, they use information published by IMDb, film offices and specialized bibliography along with full viewing of the films.  “The inventory depends a good deal on the film’s repercussions, information provided by the production teams or the date of shooting, so that quite often we see new films being added,” Valdés concluded.

    Currently, the research group is examining the presence of other Spanish cities in audiovisual fiction and undertaking specific studies, such as analyzing Spanish movies filmed in the Lavapiés neighborhood throughout history, or how specific settings, such as the Plaza de Cascorro and Ribera de Curtidores street, are established as symbols of the neighborhood itself and of the traditional and authentic Madrid.

    中文翻譯 (Chinese translation)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371293490021/1371216001259/A_research_study_examines_the_image_of_Madrid_as_a_film_locationFri, 19 Jun 2020 10:56:29 +0200
    <![CDATA[The UC3M finishes classes on the 22nd May and adapts its assessment systems due to the health crisis]]>The 天美传媒 (UC3M) has agreed that classes will end on the 22nd May as well as the cancellation of graduation ceremonies, according to the most recent instruction from the Vice-President of Studies published in the Electronic Official Gazette of the University, which establishes the framework of adaptation to teaching activities until the end of the 2019/20 academic year.

    ]]>
    This instruction aims to articulate a series of measures that guarantee a transparent framework for action and with the appropriate guarantees for the transformation of on-site teaching into an off-site format in all studies (bachelor, postgraduate and doctoral) at the 天美传媒 due to the COVID-19 pandemic. The objective of this instruction is to ensure that no student misses their course because of the crisis, whilst maintaining the academic quality of teaching and the assessment procedures used. These measures have been adopted in coordination with the Faculties and the Escuela Politécnica, once the Students’ representation has been heard.

    Teaching activity

    In general, online teaching will be completed on 22nd May 2020.  Exams in ordinary session will take place from the 25th may to the 9th June and exams in extraordinary session will take place from the 22nd June to the 10th July. The time period in which external internships, language exams and the certificate for the end of studies theses will take place and be assessed has been extended until the 31st October 2020.

    Experimental laboratory lessons which were not completed when on-site teaching was suspended shall be completed through the development of virtual projects, practical activities in simulation environments, case analyses or via other distance learning activities that allow the acquisition of the expected skills and learning outcomes. 

    Assessment Criteria 

    Due to the special circumstances of this course, the adaptation to the assessment systems initially planned by increasing the importance of continuous assessment in the final subject grade is recommended. Final assessments which take place off-site may consist of submitting essays, projects, case studies, problems, etc., as well as synchronous and oral exams.

    The student may decline to sit an exam and obtain a waiver of convocation, if requested, for reasons justified by the COVID-19 pandemic. 

    Online Doctoral Defence 

    The Director of the Postgraduate School may authorise doctoral thesis defence via video conferencing, at the reasoned request of the doctoral student with the approval of the Programme’s Academic Committee, in accordance with the procedures stated in the Instruction from the 13th March 2020, which guarantees access to video conferencing for anyone interested, the accreditation of the identity of the doctoral candidate with due guarantees and the jury’s deliberation without public presence, as well as a secret vote of the mention cum laude.

    More information: 

    Information and measures related to COVID-19 

     

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371289111885/1371216001259/The_UC3M_finishes_classes_on_the_22nd_May_and_adapts_its_assessment_systems_due_to_the_health_crisisMon, 20 Apr 2020 09:52:23 +0200
    <![CDATA[A research looks at the effects of the "based on true events" formula]]>The formula "based on true events" and similar ones are used in audiovisual fiction, among other things, to short-circuit the critical and interpretative distance with the story being told, to generate a false sense of discursive transparency and to create simulations of factuality in the rhetorical and stereotyped space of an audiovisual discourse that hides its political dimension by appealing to "facts". These are the conclusions of a study carried out by a researcher from the 天美传媒 (UC3M) that analyses the political dimension of this kind of expression used massively in TV series and fiction films.

    ]]>
    "By using the formula 'based on true events', the aim is to somehow make the spectator to believe that fiction is faithful to reality and to stop wondering about the logic involved in the story itself", explains Pilar Carrera, a professor of Communication at the UC3M, who has recently published a book with the same title “Basado en hechos reales: mitologías mediáticas e imaginario digital” (Based on true events: media mythologies and digital imaginary) in Cátedra +Media, a new series from the publishing house made up of short essays on current topics.

    This kind of formula allows to introduce the rhetoric and effects of documentary and informative discourses into the territory of fiction. In fact, in the case of documentaries there is, in terms of meaning, one more turn of the screw, presupposing not only that the story being told is based on real events, but that this is directly the reality: "This is obviously a false assumption; in a documentary there is as much mise en scene than in fiction and the rhetorical mechanisms used to generate effects of truth should not be confused with a supposed pre-discursive truth," indicates Pilar Carrera.

    The fictional story that is said to be "based on true events" supports the discourse on values characteristic of fiction with the effect of documentary truth ("factual truth"), the book notes. All of this is done without assuming the responsibilities or potential sanctions that come with the assumption of true-saying in documentary or informational terms: the 'based on’ or 'inspired in’ introduce a nuance that presupposes the possibility of inaccuracy or a margin for 'free interpretation' and 'error'. In short, it suggests that something is true and, at the same time, that if it is not, nothing happens, since, in the end, it is a fiction.

    In recent times we see a progressive shift from fiction to the rhetorical space of the documentary, according to Carrera. This goes far beyond the classic use of fragments of documentaries, reports, newsreels or photographs in fiction films to give them a plus of verisimilitude. "The formula 'based on actual facts' affects the reception of fiction as a whole and its political and cultural dimension without the need to resort to archival material," she says in the essay.

    Many series are adopting a documentary look, as it is the case of Chernobyl (HBO, 2019), in which the search for a systematic confusion between fiction and document is evident to the extent that the series is presented as follows: Based on an untold true story. "Although a fiction, Chernobyl is consumed, in many ways, as a documentary. Probably, when people see it, they think they are knowing the truth about what happened, when, in reality, we are dealing with an extremely conventional story in terms of narrative and with limited value in terms of historical understanding," says Pilar Carrera.

    The ideological and political effects of this type of fictional historical account should not be underestimated, according to the essay, because of its ability to shape the social imaginary. "Fiction, and especially serial fiction, to which a large part of the population dedicates a great amount of time that directly prevents or substantially reduces the consumption of other kind of stories, is very powerful, generating emotional attachment and, as a consequence, adherence to the thesis that underlies the interpretation of the events being undertaken and which is intended to be concealed by appealing to 'actual facts'," the essay concludes.

    In the book "Based on true events", Carrera analyzes other issues that are framed in what she calls "society without spectacle". In this context, topics such as the emergence of the fake, post-truth, the relations between discourse and action, as well as other aspects –the relations between photography and politics, the dominant discourses on Europe or on motherhood– are dealt with. Ultimately, its aim is to show, from different angles, the logic on which the digital imaginary is forged and its implications for the individual, the citizen and the functioning of democracy.

    Bibliographical reference: Carrera, Pilar (2020). Basado en hechos reales: mitologías mediáticas e imaginario digital, Ediciones Cátedra, Colección +Media, Madrid, Spain. ISBN: 978-84-376-4102-7

    中文翻譯 (Chinese translation)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371288289109/1371216001259/A_research_looks_at_the_effects_of_the__based_on_true_events__formulaMon, 30 Mar 2020 13:06:09 +0200
    <![CDATA[The accessibility of cinema in Spain in 2019 is analysed]]>Madrid is the autonomous community with the highest rate of cinema adapted for people with sensory disabilities, according to the latest report by the Agenda Cultural Accesible (Cultural Accessibility Agenda) of the Centro Español del Subtitulado y la Audiodescripción (Spanish Centre of Subtitling and Audio-description, CESyA in its Spanish acronym). This centre of research and technological innovation for disabilities is managed by the 天美传媒 (UC3M), depends on the Royal Board of Disability of the Ministry of Social Affairs and 2030 Agenda and collaborates with the Spanish Committee of Representatives of People with Disabilities (CERMI, in its Spanish acronym).

    ]]>
    The number of accessible cinema sessions for deaf and/or blind people has been monitored by CESyA since 2014. This information can be checked through the Agenda Cultural Accesible (ACA), an integral service available in the form of their website or a free application for IOS and Android. This tool enables the offer of culture adapted for people with sensory disabilities to be checked from any smartphone or tablet, including cinema, theatre, museums and live events. In addition, the ACA provides a filter by region and type of service of accessibility: subtitling, audio-description or Spanish Sign Language (SSL).

    According to the results of the ACA from 2019, Madrid offered 24,304 cinema sessions adapted for people with sensory disabilities and became established as the autonomous community with the greatest offer of adapted cinema, followed by Catalonia with 17,174 accessible sessions, Andalusia with 12,508, the Valencian Community with 11,829 and the Basque Country with 6,475. 

    In 2019, the screening offer with services adapted for blind and/or deaf people has increased by 1.71 per cent, that is to say, 1,507 accessible screenings more than in 2018. “Accessibility has come to stay”, states Belén Ruiz Mezcua, general manager of the CESyA and professor of the Department of Computer Science and Engineering at the UC3M. “In 2014, when we founded the ACA, there were only around 5,000 accessible screenings. Now there are nearly 85,000 more sessions and the figure increases each year”, she adds.

    From January 2014 to December 2019, there were a total of 332,957 adapted cinema sessions in Spain. Approximately a third of this total corresponds to the Community of Madrid which, in the last five years, has held 101,343 accessible screenings. Catalonia takes second place with 52,523 screenings, followed by Andalusia with 40,822, the Valencian Community with 33,609 and the Basque Country with 30,983. On the other hand, the smallest figure corresponds to the Balearic Islands with 24 screenings since 2014, followed by Cantabria, Murcia, Extremadura, the Canary Islands, Ceuta and Melilla, where there are still no accessibility services.

    More information: 

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371285371215/1371216001259/The_accessibility_of_cinema_in_Spain_in_2019_is_analysedTue, 18 Feb 2020 09:08:03 +0100
    <![CDATA[“A more holistic view of knowledge and science is becoming more necessary every day”]]>Pilar Carrera graduated from the Universidad del País Vasco with a bachelor’s degree in Communication Sciences. She studied for her PhD at the École des Hautes Études en Sciences Sociales de París and was awarded her doctorate with her thesis on Walter Benjamin. She is currently the Vice-president of Communication and Culture at the 天美传媒 (UC3M) and Director of the Scientific Culture and Innovation Unit (UCC+i) at the University. She directs the Master’s in Transmedia Documentary and Reportage, in partnership with RTVE, as well as the Master’s in News Agency Journalism, in collaboration with EFE. Among the latest books she has written are: “Basado en hechos reales. Mitologías mediáticas e imaginario digital” (Cátedra, in print); “Michael Cimino” (Cátedra, 2018); “Las Moradas de Walter Benjamin” (Biblioteca Nueva, 2017), “Nosotros y los medios. Prolegómenos para una teoría de la comunicación” (Biblioteca Nueva, 2016) and “El irresistible encanto de la interioridad. Cine y literatura” (Biblioteca Nueva, 2016). In this interview she talks about the activities that the UC3M has prepared for the European Night of the Researchers of Madrid 2019.

    ]]>
    What does the activity that the UC3M is organising consist of and what is its main objective, target audience, etc.?

    We have proposed a program of activities at the University on Friday the 27th of September aimed at all audiences. In the evening, at 7:30pm on the UC3M’s Madrid-Puerta de Toledo campus, there will be an interdisciplinary round table entitled “Science and Fiction: crossed paths, from George Méliès to Blade Runner 2044”. During this discussion, different issues related to science fiction, not just from the strictly cinematographic point of view, but also from a socio-political dimension will be explored. There will also be various workshops related to research developed under R+D+I European Projects of the UC3M.   

    What sort of subjects will these workshops cover?

    They will cover a wide range of topics, from how mobile communications work or how antennae will be used with 5G to the revolution that we are on the verge of in the world of 3D printing, with the possibility of experimenting live to show how some technology related to these fields of study works. In addition, the subject of science fiction will be addressed in other workshops, such as an activity carried out by aerospace engineers in which they will analyse the extent to which films reflect certain scientific developments and technologies or in another workshop, there will be an in depth look into the impact that science fiction films have on research and scientific imagination, particularly the titles used by academics when they come to write their works.  

    What is the most enriching part of participating in the Night? 

    To get closer to research from a different, fun, and eminently interdisciplinary perspective. It is also interesting to speculate about the effect of the activities aimed at secondary schools pupils and the potential of awakening their vocations. In this sense, the UC3M has prepared a theatrical show in the morning on the same day aimed specifically at secondary and bachillerato (A-Level) level pupils, that explores the relationship between science and art through various presentations by researchers from the UC3M and a show by the artist Cris Blanco, a blend of concert and “performance” conference with a reflection on science and fiction.  

    What gave birth to your research vocation? When and why did you decide you wanted to be a researcher?

    I think my vocation, as with many others, in reality has to do with a very primitive instinct that always links back to the tenderest infancy: the curiosity of everything around us. I can’t name a moment in which I decided that I was going to dedicate myself to research. This curiosity has always accompanied me and I suppose I followed its course as I have considered it more opportune and interesting for me. 

    What importance does divulgation have to you on a day to day basis? 

    Contrary to what it seems, divulgation is a very difficult art. Making the complex or specialised intelligible does not just consist of diluting or simplifying the message, but searching for other forms of representation, other languages, which allow it to be accessed by non-experts.

    What would you say to young people to encourage them to follow a career in research? What would you say to the girls and young women who don’t think science is for them?

    I think young people, women or men, should have complete freedom to choose what they want. It is not more commendable to study Engineering over Philosophy, Audiovisual Communication or Law. Another thing, of course, is that women should consider which option will be as equally appreciated as it is gratifying for them. That being said, so that young people can choose freely, we must break away from many of the cliché workplace discriminations that are still clearly active in our society today and often govern that choice. 

    What opinion do you think citizens have of scientists? Do you feel it is a recognised and valued profession? 

    I think so, but I also think that the image of scientists is highly stereotyped and associated with set disciplines. A more holistic view of knowledge and science is becoming more necessary every day. I believe it is there, in this broadening of horizons, where there is serious work to be done. 

    Do you think Europe gives sufficient support to research?

    I suppose everything is open to improvement, even the good things, and here I again emphasise the same: the need for more support, starting from a more encompassing conception of knowledge and science and, definitely more open to disciplines of a humanistic nature.  

    To finish off, we have some short questions:

    What are your hobbies? 

    Observing things the way my son does, watching films, going running, writing, reading, researching, working, chatting...

    If you could travel in time, which moment in history would you go to? 

    This one.

    Recommend me a book.

    Don Quixote, of course!

    What is the last film you watched? 

    "Heaven’s Gate", by Michael Cimino, which has become a compulsory monthly appointment for me over the last few years. 

    And what is the last concert you attended?

    Better than the last concert, I will name a reunion with a live recording: Beethoven’s Symphony No. 7 by Carlos Kleiber. The second movement is simply beautiful.

     

    More information: 
    “Science and fiction: crossed paths, from George Méliès to Blade Runner 2044”
    European Night of the Researchers of Madrid 2019 of the UC3M 
    7:30Pm to 9pm, Friday 27th of September 2019
    Assembly Hall on the Madrid-Puerta campus of the UC3M 
    Book online:

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371276999812/1371216001259/%E2%80%9CA_more_holistic_view_of_knowledge_and_science_is_becoming_more_necessary_every_day%E2%80%9DWed, 25 Sep 2019 15:20:18 +0200
    <![CDATA[Arranca el primer Laboratorio de Humanidades y Comunicación de l天美传媒 dirigido a estudiantes de secundaria ]]>La 天美传媒 (UC3M) acoge a 50 estudiantes de 13 a 17 años de ESO y Bachillerato en su primer ?Laboratorio de Humanidades y Comunicación, que tendrá lugar del 1 al 5 de julio en el campus de Getafe. Esta iniciativa de la Facultad de Humanidades, Comunicación y Documentación da respuesta a los estudiantes de secundaria que sienten inquietud y curiosidad por las Humanidades y el mundo de la comunicación, abordando distintos aspectos relacionados con el fotoperiodismo,  la literatura, la música, el periodismo televisivo o el teatro.

    ]]>
    Los talleres, impartidos por profesorado de l天美传媒, tratan de fomentar la creatividad, el espíritu crítico y el trabajo en equipo. Este programa de verano persigue despertar el interés de los estudiantes por los procesos de comunicación y su influencia en la sociedad, les permite profundizar en el funcionamiento de los medios de comunicación, crear sus propias noticias y guiones audiovisuales, debatir sobre música y videoclips, experimentar con las  herramientas que ofrece el teatro y visitar diferentes instalaciones y platós de la Universidad.  

    Durante el mes de julio, l天美传媒 ofrece también el programa de verano tecnológico ?Tecnocamp?, dirigido a estudiantes de 3º y 4º de secundaria y 1º de  bachillerato, que impartirán profesores de l天美传媒 en las instalaciones de la Escuela Politécnica Superior durante las dos primeras semanas de julio. ?Tecnocamp? cumple este  año su cuarta edición y recibe a 100 estudiantes procedentes de diferentes comunidades, interesados en la robótica, la ciberseguridad, el diseño 3D, la bioimpresión, el diseño de estructuras,  la electrónica, la creación de apps, etc. Se trata de una experiencia de acercamiento a las profesiones STEM (siglas en inglés de Ciencias, Tecnología, Ingeniería y Matemáticas) en un entorno distendido y ameno. 

    Con estas dos propuestas, l天美传媒 tiende un puente a los estudiantes de secundaria para  que descubran la universidad y profundicen en las materias que les interesan. Esta formación pretende despertar vocaciones, ampliar sus conocimientos y fomentar la  participación, el emprendimiento y la curiosidad.

    Más información:

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371272520052/1371216001259/Arranca_el_primer_Laboratorio_de_Humanidades_y_Comunicacion_de_la_UC3M_dirigido_a_estudiantes_dMon, 01 Jul 2019 10:59:57 +0200
    <![CDATA[A study looks at the cinematographic production of Studiocanal]]>The European film industry is progressively adopting Hollywood´s modes of representation. This is one of the main conclusions of a study by Christopher Meir, CONEX researcher at the 天美传媒 (UC3M), who in his latest book analyzes the evolution of StudioCanal, the largest European company to have contributed to this transformation of the continent’s film industry.

    ]]>
    Studiocanal is the film and television programme acquisition, distribution and production company of the French group Canal+. "It has changed the film and television industry, becoming the largest company at the continental level, and the continent's most important rival to Hollywood," says Christopher Meir, who conducted this research in the Department of Journalism and Audiovisual Communications, within the framework of the UC3M’s CONEX (CONnecting EXcellence) programme. This talent attraction programme is supported by the European Union (FP7 Marie Curie Actions), the Spanish Ministry of Economy and Competitiveness, the Spanish Ministry of Education, Culture and Sports and Banco Santander.

    Some of the results of this line of research can be found in a book,"Mass Producing European Cinema: Studiocanal and Its Works" (Bloomsbury Academic, 2019). He adds that with films such as Lucy, The Impossible and Paddington, European studios are reaching unprecedented levels in terms of global impact.

    This study, in addition to examining and documenting some of the most significant films and series that Studiocanal and its peers have made over the last thirty years, analyses the artistic and commercial dynamics of the international film industry. "This enables us to reflect on the very idea of European cinema, which has often been theorised as an artisanal industry which values art over commercial concerns," says Meir.

    One of the main conclusions of Meir´s research is that European cinema increasingly resembles that of Hollywood. In fact, "it replicates American forms and has many similarities, such as the increasing use of the English language and personnel from the United States and Britain, which means that productions can be mistaken as being American even if they are directed by Spanish or other European directors,” he explains. 

    According to Meir,  this transformation of the European film industry “will mean more job opportunities in Europe in the world of film and television, as well as increasing the internal production of other films and series that can introduce viewers to other local cultures," he says.

    Bibliographic reference: Meir, C. (2019). Mass Producing European Cinema: Studiocanal and Its Works. Bloomsbury Academic. ISBN-13: 978-1501327124

    中文翻譯 (Chinese translation)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371272138350/1371216001259/A_study_looks_at_the_cinematographic_production_of_StudiocanalTue, 25 Jun 2019 10:41:43 +0200
    <![CDATA[A research analyzes the concept of post-truth]]>A 天美传媒 (UC3M) research study analyzes the concept of post-truth in terms of a rhetorical stratagem with highly charged ideological and conservative content from a theoretical as well as a social, political and cultural perspective.

    ]]>
    It has become fashionable to talk about the concept of post-truth. “It’s been successful, because, in part, it sounds apocalyptical, it has spectacularity, and also partly because it is extremely moralistic with a scant theoretical basis,” observed the author of study, Professor Pilar Carrera, from the Department of Journalism and Audiovisual Communication, who has recently published this research work in the Revista Latina de Comunicación Social.

    This term is used to refer to supposedly having moved beyond a previous state, in which, it seems truth was the norm, to legitimize certain procedures that, in the opinion of the author, are much more related to the realm of power than that of truth.  “If I say that we are in a moment of post-truth, it means that the moment of truth has preceded it. Saying this is a bit brazen, because the era preceding post-truth was not truth, and even less so in terms of mass media, which are tainted with interests that up to a certain point result in all information and discourse having some sort of agenda”.

    If we take a look at the definition of post-truth from the RAE (Royal Spanish Academy), we realize that the phenomenon is hardly anything new: ‘Deliberate distortion of a reality, which manipulates beliefs and emotions, with the aim of influencing public opinion and social attitudes’. “However, there is evidently something new.  And what is new, is precisely, that the intention is for this phenomenon to be something new. Stating it like that has the effect, among other things, of focusing attention on secondary phenomena from the systemic point of view, such as the so-called fake news, which is undoubtedly much less dangerous and efficient in terms of manipulation than what continues to be accepted as true news,” Professor Carrera noted.  

    Origin of the term

    When we make reference to ‘foundational facts’ in the era of post-truth, we talk about Brexit and Donald Trump, that is, referring to events and persons that are directly linked with the sphere of political power, the study asserts.  It is maintained, for example, as a show of proof of the existence of post-truth, that the validity of classic evidence (for example, recordings, photographs, etc.) has fallen into disuse, and it seems that Donald Trump does not even blush when denying something that has in fact been recorded or photographed. “At no time is the fragile standing of evidence such as a recording or photograph, whether analog or digital, called into question,” the researcher pointed out.

    The notion of post-truth and other related issues (such as fake news) have flourished in the shadow of the Internet and the supposed overabundance of information attributed to it.  It is said, in part, that is due to unofficial sources speaking, to the fact that everyone is commenting, resulting in chaos. The article nuances and questions this attribution of responsibilities: “We are blaming the user when normally it is the viralizer and not the generator of contents.  Who finally ends up achieving virality is not the everyday citizen, but rather this is the result of very well-planned-out strategies that require their being performed through certain institutions,” added Professor Carrera.

    This research likewise reflects upon the role that the media assume when carrying out fact-checking as a solution for combatting post-truth. This “crusade against falsehood” can be interpreted also as part of a media simulacra, according to the author. When the antidote for post-truth is sought, it often refers to facts, as if they were entities preexistent to discourse and interpretation:  “The majority of times, what we call “facts” are, in reality, ‘discursive facts’ or fragments of mediation which actually make up the so-called non-fictional (journalistic or documentary) discourse”, commented Pilar Carrera. “Lies, in the media environment, are not refuted by ‘facts’, but rather by arguments and documents.”

    For many decades now, from the area of Communication Theory, it is been said that news  is tainted by interests and as such has an agenda, a point of view and a focus. “Making news that is not fake news into absolute truths is dangerous.  No news is transparent, and all news, beginning with that which is taken to be true, must be read as a discursive product, as stories and accounts always subject to interpretation and tainted by interests of diverse types, not as ‘facts’”.

    Bibliographic references:

    Carrera, Pilar (2018): “Estratagemas de la posverdad”. Revista Latina de Comunicación Social, 73, pp. 1469 a 1482.

    eArchivo UC3M (english):

    Versión en chino (Chinese version)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371269871606/1371216001259/A_research_analyzes_the_concept_of_post-truthTue, 21 May 2019 11:23:34 +0200
    <![CDATA[A study analyzes the academic repercussions of institutional scientific dissemination]]>Communicating research results to the public generates a range of positive effects on the careers of university professors, according to a study carried out by researchers at 天美传媒 (UC3M) and the Universidad de Valencia (UV), which analyzed the perception of university researchers who have participated in institutional communication campaigns.

    ]]>
    This study, published in the latest issue of the journal InMediaciones de la comunicación, analyzes the perception that  university faculty have regarding the role played by communication of the science, technology and innovation taking place at the Spanish public universities, through their offices of institutional communication and their Scientific Culture and Innovation Units (UCC+i) and its media impact. “Beyond the communication and dissemination that researchers themselves can undertake, the role that these institutions play in information and public communication, far from causing any type of negative effect, results in a range of positive effects on researchers’ careers by augmenting their visibility as well as their impact in the scientific community.  As such, it improves their professional prestige and increases the likelihood of obtaining more funding for future lines of work,” the study pointed out.

    In general, the majority of researchers (65.4%) perceive some type of benefit after having their research results published. “The most common benefit that they point to is that, thanks to these communication campaigns, their research becomes more known to other fellow researchers in Spain (46.5% of the cases), which can then lead to an increase in citations of their academic work by these colleagues. This is precisely one of the factors that determines the quality of a scientific article,” explained one of the study’s authors, Francisco Javier Alonso Flores, who is head of the Scientific Culture and Innovation Unit (UCC+i) that pertains to the UC3M Office of the Vice-President for Culture and Communication. In addition, one out of four researchers (27.2%) received requests to give talks on their related subjects after their work appeared in the communication media. Furthermore, one out of five (20.9%) were contacted by companies interested in their line of research, “which can improve synergy with industrial and business sector.”

    As for any possible negative effects, a large majority of the researchers (84.7%) did not perceive that there were any. Specifically, fewer than one in ten of those surveyed (8.1%) felt that the communication media had distorted or incorrectly interpreted the research news.  In general, the majority of the researchers (68.6%) stated that the communication media informs and represents the subjects they deal with well (42%) or very well, (26.6%), giving the journalists’ work a high score (7.7 out of 10). “Two out of three researchers (66.9%) think that information provided in the communication media on subjects related to specialized R+D+i  in the past decade has improved. The vast majority (96.1%) believe that this type of specialized journalism is essential to properly deal with this kind of content,” observed Carolina Moreno Castro, one of the study’s authors and Full Professor of Journalism in the Department of Theory of Languages and Communication Sciences at the Universidad de Valencia.

    “After carrying out statistical processing on all the responses and variables, we have found a significant difference in the opinion of those researchers who have participated in communications actions as opposed to those who have not done so.  Those who have participated tend to rate the work of the university communicators and the communication media journalists more highly,” observed, Antonio Eleazar Serrano López, another of the study’s authors. Serrano Lopez is a professor in the UC3M Department of Library Science and Documentation, and a member of the Research Institute for Higher Education and Science (INAECU).

    This study is based on responses from over 500 researchers in 20 Spanish public universities: Alcalá, Alicante, Autónoma de Barcelona, Autónoma de Madrid, Barcelona, Carlos III de Madrid, Complutense de Madrid, Córdoba, Granada, Jaén, Jaume I de Castellón, Málaga, Oviedo, Politécnica de Madrid, Politécnica de Valencia, Rey Juan Carlos, Rovira y Virgili, Sevilla, Valencia and  Zaragoza.

    Available in e-Archive:

    Bibliographic references:

    La publicación de noticias sobre los resultados de I+D+i. ¿Cómo es percibida por los investigadores españoles? Alonso-Flores, Javier; Serrano-López, Antonio Eleazar; Moreno-Castro, Carolina. InMediaciones de la comunicación, Vol. 13, Nº. 2, 2018, págs. 115-140.

    Versión en chino (Chinese version)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371268462676/1371216001259/A_study_analyzes_the_academic_repercussions_of_institutional_scientific_disseminationTue, 30 Apr 2019 09:16:02 +0200
    <![CDATA[UC3M, the second ranked Spanish university according to the U-Ranking 2019]]>天美传媒 (UC3M) ranks as the second Spanish university in overall performance, after the Universidad Pompeu Fabra, according to the U-Ranking 2019, carried out by the Fundación BBVA and the Instituto Valenciano de Investigaciones Económicas- IVIE (Valencian Institute of Economic Research).

    ]]>
    UC3M holds the first position among Spanish universities in research and technological development. The top twelve Spanish universities in performance are public, according to this ranking.

    The U-Ranking 2019 presents the seventh edition of the Synthetic Indicators of Spanish Universities (ISSUE), in which 62 universities, 48 public and 14 private ones, are assessed.

    The ranking works with 25 indicators related to quality, internationalization, output and resources available. In teaching, aspects such as the evaluation rate and the success rate, the number of faculty members per student, and the number of international students are taken into account. In research, doctoral theses defended, the number of citations per article, the mean impact, and the percentage of articles with international co-authorship are assessed. In innovation and technological development, income for continuing professional development, the number and quality of patents, together with income from international contracts are evaluated.

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371268384872/1371216001259/UC3M,_the_second_ranked_Spanish_university_according_to_the_U-Ranking_2019Fri, 26 Apr 2019 12:59:51 +0200
    <![CDATA[A study analyses the impact of targeted Facebook advertising on the elections ]]>Research from the 天美传媒 (UC3M), the University of Warwick and ETH Zurich has studied the effectiveness of micro-targeted political advertising on social media such as Facebook in the United States. The research concludes that it may have increased the number of Donald Trump voters by ten per cent in the 2016 presidential elections.

    ]]>
    Republican Donald Trump’s team spent 44 million dollars on Facebook, with 175,000 different adverts during the 2016 election campaign, compared to a spend of 28 million dollars by Democrat Hilary Clinton.

    In order to carry out these campaigns, the messages are sent out to Facebook users based on various factors, such as their gender, location or political allegiance. What has been proven is that this micro-targeted advertising on social media was highly effective in persuading undecided voters to support Trump as well as in convincing Republican supporters to turn out on polling day.

    In particular, it increased the probability that a non-aligned voter would decide to vote for candidate Trump by at least five percentage points, according to the results of the study. On the other hand, “the results show that Clinton did not manage to increase support among her potential natural voters nor boost their participation in the elections. Unfortunately, we do not have the necessary data to be able to understand why it worked for Trump and not for Clinton”, two of the authors of the paper point out, Ángel and Rubén Cuevas, researchers from the UC3M Telematics Engineering department. This disparity shows there are other variables to consider in addition to the presence of social media.

    In Trump’s case, the impact of the campaign was strongest among voters who used Facebook regularly, those who used this social media as their main source of news and among voters without university or college-level education. Specifically, political micro-targeting was particularly effective when based on ideology, gender or educational level, much less so when based on race or age. “Our results show that learning about politics on Facebook does not make voters more informed, but does make them less likely to change their voting choice, which is very in line with the concept of political polarisation. This effect is particularly visible among men, Republican voters and people with a low level of education”, confirms one of the authors of the paper, Federica Libernini, from the ETH Zurich department of Economy, Technology and Business Management.

    The results of this study have recently been presented at various international conferences, such as the held in October at the Universidad Libre de Bozen-Bolzano (Italy). “This paper contributes to an incipient body of literature that is using Facebook data, in a completely privacy-preserving manner, as a novel and highly valuable data source to address important socio-economic questions”, add Ángel and Rubén Cuevas.

    “Thanks to predictive analytics, companies like Facebook offer a toolkit for targeting voters at an extremely granular level based on their previous online behaviour. These online campaign channels are potentially very powerful political instruments. It is therefore vital that we understand how political campaigns on social media work, their impact on voter behaviour, and, ultimately, on election results”, comments another of the authors of the paper, Michela Redoano, Associate Professor in the University of Warwick Department of Economics.

    Another of the researchers from this multidisciplinary team, Antonio Russo, from the previously mentioned ETH Zurich department, points out that Facebook’s impact on turnout “suggests that social media has great potential for stimulating the political participation of people who would otherwise have lost interest in politics. In a world where confidence in democracy is dwindling, I believe this is good news. However, we still have much to learn about whether the information that voters are exposed to on social media really helps them make informed choices".

    This research project used mainly two sources of data. On the one hand, they obtained directly from Facebook the cost of displaying advertising on the platform according to the different demographic factors and the political position (conservative, liberal or moderate) of the targeted users of an advertising campaign. On the other hand, they used results from election interviews carried out by American National Election Studies (ANES) on 2414 voters who were interviewed before and after the 2016 North American presidential elections. In this case, they were asked about their political ideology, gender, educational level, age and other data, as well as who they were voting for at both points in time. In addition, they were asked about their use of Facebook in order to find out if they were exposed to the electoral adverts on it. This data was then crossed-referenced and the results were analysed.

    Versión en chino (Chinese version)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371258998853/1371216001259/A_study_analyses_the_impact_of_targeted_Facebook_advertising_on_the_electionsMon, 19 Nov 2018 11:41:22 +0100
    <![CDATA[The UC3M and EFE open the Masters in News Agency Journalism]]>The 天美传媒 (UC3M) and the Spanish International News Agency EFE have opened the UC3M-EFE Masters in Agency Journalism, the aim of which is to train news professionals and equip them with the knowledge and tools necessary to practice quality journalism in the digital environment.

    ]]>
    The masters will be carried out in the UC3M’s facilities and the EFE Training School, as well as in the Agency’s different editorial departments and offices. The curriculum includes seven months of theory and six months of practice during a paid internship in EFE’s offices in Spain and abroad. Among this year’s students, the majority of them graduates of Journalism and Film, Television and Media Studies, are scholarship-holders of the Fundación Carolina, sponsored by Naturgy, coming from Argentina, Brazil, Ecuador and Mexico. This year, students from Nicaragua and the Dominican Republic are also taking part.

    During the opening, the president of the UC3M, Juan Romo, stated that it is a masters that is “necessary and of great public relevance” and that agency journalists “should be aware of the power they hold”. “I am convinced that this masters will become a benchmark postgraduate degree within its field, which will always aim to defend the public role of journalism and university”, he pointed out, highlighting that “we are ultimately the ones responsible for the stories we tell”.

    For his part, the president of the EFE Agency, Fernando Garea, encouraged the students to learn everything they can during their education and be passionate about their work, despite “times of difficulty” the profession may go through: “You are all going to learn to practice a wonderful activity for which you must take risks and suffer, but you will also enjoy yourselves”. “You have to help us to reinvent journalism”, he concluded.

    The academic director of the masters, Pilar Carrera, highlighted the importance of training agency journalists with a “deep theoretical and critical knowledge of the environment they work in”, which will help them to “practice independent, quality journalism”.

    Rosario Pons, technical director of the Masters and director of EFE School, said the presence of Latin-American students on the course means completing the circle “that starts with the recognisable impact EFE has on this continent, and how this way it comes back into the control of young Latin-American journalists who complete their education with us”. For her part, the head of the Postgraduate area of the Fundación Carolina, Paula Alonso, advised the students to make the most of this “unique opportunity”.

    Prior to the opening, Romo and Garea signed the collaboration agreement between the two institutions for the organisation, management and carrying out of the master. This training programme also relies on collaboration from Canon, who supplies materials for the photography module.

    With the launch of this master, the UC3M, one of the top 30 young universities in the world according to the QS ranking, and EFE, the top Spanish news agency with a worldwide network of journalists who work from more than 180 cities in 120 countries, unite forces to contribute to the specialised training in quality news journalism.

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371258414423/1371216001259/The_UC3M_and_EFE_open_the_Masters_in_News_Agency_JournalismThu, 08 Nov 2018 12:37:00 +0100
    <![CDATA[The UC3M and Santander Bank award the 2018-2019 Talent grants ]]>The 天美传媒 (UC3M) along with Santander Bank, who supports this programme through Santander Universities, has awarded 77 grants for newly enrolled students with the best entry grades as part of the Talent programme, which relies on more than 100,000 euros and is financed with University and the financing entity funds.

    ]]>
    The aim of this programme, which came in effect in the academic year 2017/2018, is to acknowledge the efforts and excellence of students who stand out due to their good academic results. The ceremony for the awarding of certificates to the students who have received these grants took place today in the Magna Lecture Hall on the University’s Getafe campus, with the presence-among other authorities- of the UC3M’s Vice-President for Students, Social Responsibility and Equality, Maria Luisa González-Cuéllar, and the Director of Santander Universities and Universia España, Susana García Espinel.

    This call consists of two types: 50 “UC3M Grants Access”, each with 1,000 euros of funding and aimed at students from any autonomous community with the best entry grades and 27 “Scholarships Destination UC3M”, each with 2,000 euros of funding, the aim of which is to facilitate the move and settling of the students with the best entry grades coming from communities other outside Madrid.

    Maria Luisa González-Cuéllar has highlighted the acknowledgement these 77 grants mean for the excellent academic career the grant-holders have fulfilled during baccalaureate studies. She has emphasised “the importance of a ceremony like today’s for the UC3M, where work well-done and the efforts of these youths are commended, who are an example for our society”.

    Susana García Espinel congratulated the recipients of these grants for their efforts and encouraged them to continue working as hard: “You are all the future and at Santander we understood years ago that the best investment for future is investment in education and we recognise the value of talent and innovation. We want to support you hand in hand with universities, hand in hand with the Universidad Carlos III, committed to boosting joint programmes which acknowledge academic excellence, but which also promote equal opportunities and social inclusion”.

    This year, the University has received a total of 719 applications, 273 for the Scholarships Destination and 446 for the Grants Access. The grants have been awarded to students with an entry grade above 13,660. For the awarding of the Scholarships Destination, the income of the student’s family unit has been evaluated, with the aim of developing a programme which also encourages values of fairness and equal opportunities. In total, the students who have been awarded them come from 12 autonomous communities.

    The recipients of these grants will be able to join the Buddy Programme. Through this UC3M programme, students in their first year can count on the support of buddies from higher years who accompany and tutor them with the purpose of facilitating their integration into university life. As of their second year, they themselves will take part in the programme as tutors, helping new students with their own experience.

    The UC3M is an innovative public university, committed to improving society through cutting-edge research and high quality teaching, in accordance with the strictest international guidelines. It is the top Spanish university and the 22nd worldwide in the QS ranking of the 50 best universities in the world which are less than 50 years old and it is included in the THE World University Rankings. It is also a leader in the Erasmus+ programme’s student mobility ranking.

    Santander Bank is strongly dedicated to Higher Education which it brings to life through Santander Universidades. It is the private company which is the largest investor in the support of Education in the world (Report Varkey/UNESCO–Fortune 500) and maintains, through and Universia, more than 1,200 collaboration agreements with academic universities and institutions in 21 countries. Since 2002, the entity has allocated more than 1,600 million euros to academic initiatives and programmes.

    For more information: Ayudas y becas de l天美传媒 para nuevos estudiantes

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371256490745/1371216001259/The_UC3M_and_Santander_Bank_award_the_2018-2019_Talent_grantsFri, 05 Oct 2018 12:50:59 +0200
    <![CDATA[UC3M R+D+i information media presence grows]]>The impact in communication media of Universidad Carlos III (UC3M) research and innovation news has grown with respect to 2016, with approximately 2,700 appearances in newspapers, websites and institutional media.  At the same time, related video consumption has increased considerably as well.

    ]]>
    This data is taken from the latest report on tracking the impact in the web and  in communication media of the 33 Research, Development and Innovation (R+D+i) news releases produced in 2017 by the Oficina de Información Científica)-the  OIC- (Office of Scientific Information) from the UC3M Office of the Vice-Rector of Communication and Culture. All in all, this report shows 2,686 registered, which represent a 6.86 percent increase in comparison to results obtained in 2016.  In addition, it confirms considerable growth with respect to the first assessment of impact undertaken in 2009, when 1,482 appearances were registered.

    At the multimedia level, the videos complementing the R+D+i contents have also increased in the number of video views:  approximately 102,700 in 2017 (78,774 in YouTube and 23,948 in social networks) compared to 73,000 in 2016 (27,781 in YouTube and 45,255 in social networks), which represents an increase of more than 40 percent.

    National and international dissemination

    The news items published by the OIC have made headlines in top newspapers such as ABC, El Mundo, El País and La Vanguardia and have been picked up by the main news agencies like EFE and Europa Press. On average, each UC3M R+D+i news item has appeared in 68 communication media and other webs.

    In addition, UC3M publishes these news releases in diverse national platforms specialized in this type of content, such as the madri+d  system Notiweb bulletin of the Madrid Regional Community, the Agencia de Noticias para la divulgación de la Ciencia y Tecnología (The News Agency for the dissemination of Science and Technology) from the  Instituto de Estudios de la Ciencia y la Tecnología –DiCYT (The Institute of Scientific and Technological Studies) and the Servicio de Información y Noticias Científicas –SINC- (Scientific News and Information Service) of the  Fundación Española para la Ciencia y la Tecnología –FECYT- (Spanish Foundation for Science and Technology).

    At the same time, the internationalization of the communications has had notable repercussions thanks to the publication of contents in English and Chinese in platforms such as the European research news service, AlphaGalileo and the online global service for scientific, medical and technological news of the American Association for the Advancement of Science, EurekAlert!

    Accordingly, this report gathers impacts in a wide range of countries on five continents: Europe (Denmark, France, Greece, Italy, United Kingdom…), America (Argentina, Bolivia, Brazil, Canada, Chile, the United States, Honduras, Mexico, Venezuela...), Asia (Bahrain, China, the United Emirates, Japan, India, Malaysia, among others), Africa (Kenya, Morocco and South Africa, among others) and Oceania (Australia, New Zealand...).

    The  OIC from the UC3M Office of the Vice-rector for Communication and Culture is linked to the Oficinas de Información Científica (Offices of Scientific Information) network of the Madrid Regional Community and the  Red de Unidades de Cultura Científica e Innovación - UCC+i (the Network of Scientific Culture and Innovation), with support from the Fundación Española para la Ciencia y la Tecnología -FECYT- (Spanish Foundation for Science and Technology) of the Ministry of Economy and Competitiveness.

    Further Information:

    Report on the tracking of web and communication media impact of R+D+i news for 2017. Author: Oficina de Información Científica/Servicio de Comunicación Institucional. Vicerrectorado de Comunicación y Cultura de l天美传媒.

    Versión en chino (Chinese version)

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371247232017/1371216001259/UC3M_R+D+i_information_media_presence_growsFri, 16 Mar 2018 10:31:16 +0100
    <![CDATA[UC3M obtains 7 of the 18 “la Caixa - Agencia EFE” Journalism Grants]]>天美传媒 (UC3M) is the university with the most students selected nationally for the 13th edition of the “la Caixa - Agencia EFE” Journalism Grants program, along with the Universitat Pompeu Fabra. Students from UC3M have earned seven of the 18 grants in this edition, which is nearly all of the grants awarded to students from the Autonomous Region of Madrid (8 in total).

    ]]>
    The internships the grant entails are first undertaken on a national level: from November 2017 to July 2018 in the local agency office where the grant holder studies or lives. Afterwards, internships arecarried out in the EFE’s international offices in cities such as Berlin, Paris or Rome, from November 2018 to July 2019.

    To obtain these grants, candidates must be a Spanish national, be enrolled in the final year of a bachelor’s degree course in Journalism and/or Audiovisual Communication with a minimum of 30 credits to be studied, be fluent in Spanish and the language or co-official language of the autonomous region, have a good academic record and a B2 level of English or the language where the grant is carried out.

    This financial aid includes a studies grant worth 650 euros a month for each of the first nine months and 1,300 euros for each of the nine months of the international internship, in addition to a travel stipend of 500 euros for European destinations and 1,000 euros for other destinations, plus multi-assistance travel insurance, among other benefits.

    La Caixa has sponsored these grants in collaboration with the Agencia EFE since 2005 to support the education of young journalists. Since then, 261 grants have been awarded.

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1371241709695/1371216001259/UC3M_obtains_7_of_the_18_%E2%80%9Cla_Caixa_-_Agencia_EFE%E2%80%9D_Journalism_GrantsFri, 17 Nov 2017 14:57:47 +0100
    <![CDATA[Interview with Verena Berger, UC3M CONEX professor ]]> The hispanist Verena Berger carries out research into the road movies of Latin America, Africa and Asia to analyze their adaptation into cultures alien to the western canon or that which is typically American. She undertakes her work at the 天美传媒 (UC3M) department of Journalism and Audiovisual Communication within the framework of CONEX (CONnecting EXcellence), the program to attract talent to UC3M, with funding from the European Union (FP7 Marie Curie actions), the Ministry of Economics and Competitiveness, and the Banco Santander.

    ]]>
    Why is it precisely road movies that you are researching?

    Generally speaking, the road movie is one of the most representative film genres of American culture. However, as an audiovisual continuation of literary tradition’s initiation journey, this type of narrative has been adapted by filmmakers throughout the world.  It is, as such, an ideal format for analyzing its adaptation to cultures alien to the western prototype or that which is typically American.  In my case, I am undertaking a comparative analysis of the generic conventions of road movies produced in Africa, Asia and Latin America. 

    What is it about this genre that attracts you?

    I am especially attracted by its parallelism with the legend of the “wandering Jew”, with life itself, with human beings in search of their origins, the meaning of existence, and with a destiny.  Secondly, reflection upon these themes and their representation in film, because of their being inherent to any culture, are a universal topic both historically and geographically. For that reason, the road movie seems to be an ideal format for researching the similarities and differences, globally speaking. 

    What can a road movie tell us about a society?

    Most of the time, the protagonist’s identity crisis reflects the identity crisis of culture or a nation, strictly speaking.  The script is a reflection of the era, its controversies, problems and issues.  It is film genre whose narration understands the road trip as a cultural critique and as a search for identity, be it for the individual, society or the country itself.

    What methodology do you employ in your research?

    It is a balance between the concepts of a national cinema and transnational/post-national cinema to locate deterritorializaton and re-territorialization trends in the Deleuze sense, in the narration as well as the visual esthetic.  My focus is multi-disciplinary, based on mixed methods. I basically combine film genre theories with concepts of transnational and transcultural study methods, from World Cinema Studies, postcolonial studies, as well as visual culture and geographical cultural studies.

    What results are you expecting to obtain?

    The goal is to arrive at a deep understanding of the road movie  within the cinematography of the so-called “smaller nations”, such as, for example, Colombia, the Philippines or Algeria.  At the same time, the aim is to obtain a detailed classification of the makeup of a popular film genre, of its conventions and narrative as well as visual features in global cinema. It is a novel and non-conventional approach to the field of cinemagraphic genres.  Based on the polycentric film theories, it is a comparative perspective of a sole film genre at the global cinema level.  Its originality lies in the transnational and transcultural analysis of the road movie that would close a gap in existing film studies.

    What is most difficult when tackling and analyzing these themes?

    What is probably most complicated is accessing film material, above all films from Africa, but sometimes even Latin America or Asia.  Many films from these cinematographies are never commercially distributed, and stop being reproduced or simply are not accessible to an international market. This implies a lot of work in archives or accessing the possibility of seeing a movie by directly contacting directors or other researchers who have them in their possession.  After that, likewise complicated is synthesizing and processing the enormous amount of data extracted from a large and diverse corpus, in addition to relating them to heterogeneous cultural contexts. 

    What advantages does researching this area within the CONEX framework bring?

    Because of the complexity of my focus and the broad scope of the film corpus with which I work, the UC3m CONEX program allows me to dedicate myself to long term full-time research.  The University also offers excellent services such as the Linguistic Service and translations of scientific texts into English; the Getafe Campus Library is not only beautiful because of its architecture, but also it is very well equipped.  In addition, Madrid is undoubtedly one of the most attractive European metropolises because of its concentration of academic institutions and world class researchers.  As such, it is an ideal place to connect with colleagues, in theory as well as in practice, and that is, also in producing cinema.

    Which university researchers are you collaborating with?

    I had the pleasure of collaborating with the Tecmerin group from 2010 to 2013 in a scientific exchange program established between UC3M and University of Vienna.  From this project, headed by Dr. Manuel Palacio, several collaborations have already arisen in symposiums and conferences as well as in publications The scientific work of the researchers in the Journalism and Audiovisual Communication department – and in my case, especially those in the Cinema section- is noteworthy for its high quality, and the research lines pursued by my UC3M colleagues are very useful and inspiring.  I hope that thanks to the CONEX program these scientific exchanges can be expanded.

    ]]>
    /ss/Satellite/UC3MInstitucional/en/Detalle/Comunicacion_C/1438837657373/1371216001259/Interview_with_Verena_Berger,_UC3M_CONEX_professorFri, 05 Feb 2016 12:52:36 +0100