天美传媒

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Bachelor in Business Administration

Imagen Administraci贸n de Empresas
Duration
4 years (240 ECTS credits)
Centre
Language
Spanish, English
Comments

Vice Dean (Getafe): Fernando Muñoz Bullón

Vice Dean (Colmenarejo): Gema Rosado Iglesias

English option will only be available on the Getafe Campus.

AACSB

Presentation

The Bachelor’s Degree in Business Administration is for students who are looking for quality training in the areas of business and public organizations, at the national and international level.

Through rigorous high-quality training, students acquire sound knowledge, skills and abilities essential for problem solving in their future careers.

This degree, highly competitive at the international level, can be pursued in a bilingual modality, English and Spanish, and encourages students to study abroad through  thecollaboration agreements it has with first-rate European and US universities.

Employability and profesional internships

UC3M has agreements with more than 5,000 companies and institutions for internships and access to employment opportunities

94.8% of graduates have access to a job related to their studies in the first year of graduation, according to the Study of Professional Insertion of Graduates of the 天美传媒.

International Excellence

QS Europe Ranking
QS Graduate Employability Ranking
The Global University Employability Ranking and Survey
Erasmus Plus
AACSB

Program

  • Current Program
    • Program modified in 2025: In 2025/26 will be offered 1st and 2nd year
    • Language requirement: a B2 level of English language must be accredited before finishing the studies. More information.

    Year 1 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    Digital Skills for Information Use3CSpanish English
    Effective Language Strategies3CSpanish English
    Introduction to business administration6BCSpanish English
    Introduction to patrimonial law6BCSpanish English
    Mathematics for Economics I6BCSpanish English
    Principles of Economics6BCSpanish English

    Year 1 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    Statistics I6BCSpanish English
    Economic History6BCSpanish English
    Accounting Introduction6BCSpanish English
    Mathematics for Economics II6BCSpanish English
    Microeconomics6BCSpanish English

    Year 2 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    Management Accounting6CSpanish English
    Organizational Economics6CSpanish English
    Statistics II6CSpanish English
    Macroeconomics6CSpanish English
    Game Theory6CSpanish English

    Year 2 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    Digital skills for data processing. Advanced level3CSpanish English
    Organization Behaviour6BCSpanish English
    Commercial Law6CSpanish English
    Econometrics6CSpanish English
    Financial Economics6CSpanish English
    Humanities I3CSpanish English

    Year 3 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    Marketing6CSpanish English
    Soft Skills3CSpanish English
    Humanities II3CSpanish English
    Electives: Recommended 18 ECTS credits18ENo data

    Year 3 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    Financial Management6CSpanish English
    Marketing Management6CSpanish English
    Electives: Recommended 18 ECTS credits18ENo data

    Year 4 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    Strategic Management6CSpanish English
    Operations Management6CSpanish English
    Electives: Recommended 18 ECTS credits18ENo data
    Electives to choose: total 78 ECTS credits
    SubjectsECTSTYPELanguage
    International Trade6ESpanish English
    Consumer Behaviour6ESpanish English
    Financial Accounting6ESpanish English
    International Accounting6ESpanish English
    Entrepreneurship and small business management6ESpanish English
    Antitrust Law6ESpanish English
    Marketing and sales management6ESpanish English
    Human resource management6ESpanish English
    Cross-cultural people management6ESpanish English
    Organizational Design6ESpanish English
    Sustainable Finance6ESpanish English
    Bank Management6ESpanish English
    Introduction to Data Mining for Business Intelligence6ESpanish English
    Digital Marketing6ESpanish English
    Methods for quality control6ESpanish English
    Digital Business6ESpanish English
    The origins of the modern firm6ESpanish English
    Spanish fiscal system6ESpanish English
    Financial systems and institutions6ESpanish English
    Data analytical techniques for business6ESpanish English

    Year 4 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    Bachelor Thesis6BTSpanish English
    Electives: Recommended 24 ECTS credits24ENo data
    Electives to choose: total 78 ECTS credits
    SubjectsECTSTYPELanguage
    Analysis of dynamic data6ESpanish English
    Financial statement analysis6ESpanish English
    Asset Valuation6ESpanish English
    Big data for business6ESpanish English
    Positive accounting theory6ESpanish English
    Tort law and civil law6ESpanish English
    Business finance law6ESpanish English
    Labour law and social security6ESpanish English
    Family business management6ESpanish English
    Digital Finances6ESpanish English
    International Finance6ESpanish English
    Supply chain management6ESpanish English
    International business management6ESpanish English
    Innovation and technological change6ESpanish English
    Markets Research6ESpanish English
    Monetary and financial economics6ESpanish English
    Financial and service marketing6ESpanish English
    The engines of growth: innovation, institutions and human capital6ESpanish English
    Optimization and simulation for business6ESpanish English
    Industrial Organization6ESpanish English
    Planning and control management6ESpanish English
    Comprensive company management practices (ERP)6ESpanish English
    External Academic Internships18ESpanish English

     

     

     

     

     

    TYPES OF SUBJECTS

    BC: Basic Core
    C: Compulsory
    E: Electives
    BT: Bachelor Thesis

     

     

     

     

     

     

  • Previous Program

    Study plan for students who started in the academic year 2022/23 or earlier. More information in

    • In 2025/26 only 3rd and 4th. year will be offered.
    • Language requirement: a B2 level of English language must be accredited before finishing the studies. More information.

    Year 1 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    6BCEnglish Spanish
    3BCEnglish Spanish
    6BCEnglish Spanish
    6CEnglish Spanish
    6BCEnglish Spanish
    3BCEnglish Spanish

    Year 1 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    6BCEnglish Spanish
    6BCEnglish Spanish
    6CEnglish Spanish
    6BCEnglish Spanish
    6BCEnglish Spanish

    Year 2 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    6CEnglish Spanish
    6CEnglish Spanish
    6CEnglish Spanish
    6BCEnglish Spanish
    6CEnglish Spanish

    Year 2 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    6CEnglish Spanish
    6CEnglish Spanish
    6CEnglish Spanish
    3BCEnglish Spanish
    6CEnglish Spanish
    Soft Skills3BCEnglish Spanish

    Year 3 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    6CEnglish Spanish
    6CSpanish
    Electives: Recommended 18 creditsNo dataNo dataNo data

    Year 3 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    6CEnglish Spanish
    6CEnglish Spanish
    Electives: Recommended 18 creditsNo dataNo dataNo data

    Year 4 - Semester 1

    General subjects
    SubjectsECTSTYPELanguage
    6CEnglish Spanish
    6CEnglish Spanish
    Electives: Recommended 18 creditsNo dataNo dataNo data
    Electives to choose: total 78 ETCS credits
    SubjectsECTSTYPELanguage
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P18Spanish
    P6Spanish
    P6English Spanish

    Year 4 - Semester 2

    General subjects
    SubjectsECTSTYPELanguage
    6BTEnglish Spanish
    Electives: Recommended 24 creditsNo dataNo dataNo data
    Electives to choose: total 78 ETCS credits
    SubjectsECTSTYPELanguage
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish
    P6English Spanish

    Any of elective courses could not be offered in a specific year. You can check it in schedules page.

     

     

     

     

     

    TYPES OF SUBJECTS

    BC: Basic Core
    C: Compulsory
    E: Electives
    BT: Bachelor Thesis

     

     

     

     

     

     

Mobility

  • Exchange programs

    Exchange programs

    The Erasmus programme permits UC3M first degree and post graduate students to spend one or several terms at one of the European universities with which UC3M has special agreements or take up an Erasmus Placement, that is a work placement or internship at an EU company. These exchanges are funded with Erasmus Grants which are provided by the EU and the Spanish Ministry of Education.

    The non-european mobility program enables UC3M degree students to study one or several terms in one of the international universities with which the university has special agreements. It also has funding from the Banco Santander and the UC3M.

    These places are offered in a public competition and are awarded to students with the best academic record and who have passed the language threshold  (English, French, German etc..) requested by the university of destination.

  • European mobility

    European mobility

  • Non european mobility

    Non european mobility

Profile and career opportunities

  • Entry profile

    Entry profile

    The new students must be aware that what he wants the Degree in Business Administration is to provide training competitive as possible in the field of management and business management. For this reason, the level of exigency to be growing along the degree and therefore you should face the degree with the following attitudes:

    • Responsibility. You need to be aware that the daily work is the one that will achieve the objectives and the level of effort that will mark the level of results.
    • Receptivity. You will need to be open to all new ideas to be addressed in the degree.
    • Curiosity, dynamism. You has to be an entrepreneur, willing to discover new aspects of yourself.

    The knowledge acquired in high school or equivalent studies will be necessary to start the Bachelor's Degree in Business Administration. It's advisable that students have the following capabilities:

    • Numerical Reasoning. Ease of numerical calculations.
    • Logical reasoning. Ability to understand causal relationships and their effects.
    • Abstract reasoning. Ability to distance themselves from the problems so we can gain insights that enable its resolution.
    • Concentration. Ability to focus voluntarily on an activity in isolation from other events that occur around them.

    These capabilities, however, are not essential at the start of Grado, since the same ones will be acquired and worked in the right measure over the entire grade. What it is considered essential are those previously mentioned attitudes.

    Application for a place in the degree

  • Graduate profile

    Graduate profile

    The overall objective of the Degree in Business Administration is to train people who are able to create their own businesses. Also be able to play any kind of role in the field of leadership and management in companies or other public or private agencies. In order to meet this objective, a student who completes the Degree in Business Administration should be able to approach any problem with scientific rigor, using all the knowledge, skills and attitudes needed in the field of study Business Administration.

    Based on this objective, the overall profile of the graduate in Business Administration degree allows you to:

    • Identify business initiatives
    • Manage and administer companies or other public or private institutions
    • Integrate in any functional area of an organization
    • Solve problems in direction and management
    • Perform tasks of advisory and business consulting

    The student has a sufficiently wide range of electives to specialize in the following profiles:

    • Financial Accounting Management
    • General Organizational Management
    • Marketing Management

    Even the student can follow a methodological specialization to enable it to pursue a scientific career in the future.

    General skills of the Bachelor鈥檚 Degree in Business Administration

    BASIC SKILLS

    CB1        Que los estudiantes hayan demostrado poseer y comprender conocimientos en un área de estudio que parte de la base de la educación secundaria general, y se suele encontrar a un nivel que, si bien se apoya en libros de texto avanzados, incluye también algunos aspectos que implican conocimientos procedentes de la vanguardia de su campo de estudio

    CB2        Que los estudiantes sepan aplicar sus conocimientos a su trabajo o vocación de una forma profesional y posean las competencias que suelen demostrarse por medio de la elaboración y defensa de argumentos y la resolución de problemas dentro de su área de estudio

    CB3        Que los estudiantes tengan la capacidad de reunir e interpretar datos relevantes (normalmente dentro de su área de estudio) para emitir juicios que incluyan una reflexión sobre temas relevantes de índole social, científica o ética

    CB4        Que los estudiantes puedan transmitir información, ideas, problemas y soluciones a un público tanto especializado como no especializado

    CB5        Que los estudiantes hayan desarrollado aquellas habilidades de aprendizaje necesarias para emprender estudios posteriores con un alto grado de autonomía

     

    GENERAL SKILLS

    CG1       Understand the body of knowledge defining Business Administration as a scientific discipline (including theories, history, methods, techniques)

    CG2       Be able to formulate, debate and defend critical argumentations, employing precise and specialized terminology on business phenomena, using concept and methodologies to analyze the different disciplines of Business Administration

    CG3       Be able to manage, identify, gather and interpret relevant information on questions related with the business sphere.

    CG4       Know qualitative and quantitative research techniques, and be able to assess which of them are the most appropriate for its application to Business Administration

    CG5       Be able to apply the scientific method to relevant entrepreneurial and economic questions, in order to state a problem in this area, and identify a method that allows to carefully interpret the available data

    CG6       Know how to give out judgements including an ethic thought on fundamental topics of business and economic character

                   

    TRANSVERSAL SKILLS

    CT1        Know and be able to use interpersonal abilities on initiative and responsibility, negotiation, emotional intelligence, etc., as well as other computation tools that allow to consolidate the technical basic techniques needed in in the professional sphere.

    CT2        Be able to establish good interpersonal communication and work in multidisciplinary and international teams.

    CT3        Be able to organize and plan their work, taking correct decisions based on available information, gathering and interpreting relevant data in order to express judgements and critical thinking in their field of study

    CT4        Be able to dedicate themselves to autonomous long-life learning, that enables them to adapt to new situations

                   

    SPECIFIC SKILLS

    CE1        Create and direct companies and organizations based on responding to the changes in the environment in which one operates.

    CE2        Know the functioning of the different functional departments in a company (production, marketing, human resources, finance, etc.), and develop with ease any management task in them.

    CE3        Elaborate, interpret and audit economic-financial information of entrepreneurial entities, and assess on them, in order to be able to contribute important data for business decision making.

    CE4        Understand the fundamental elements of the national and international economic environment in which the company develops its activities (national and international institutions, the basic phenomena of the Spanish and international economy, the fiscal system and the basic economic laws that influence on the company).

    CE5        Address the effects of the presence of uncertainty in the problems that consumers and companies have to face, the implications of risk aversion (or risk neutrality), the role of information and its value, as well as the strategic interaction among economic agents.

    CE6        Learn how to apply statistical methods in order to run lineal regressions and contrast hypotheses, as well as understand the nature of the different variables of an economic problem

    CE7        Understand the diverse nature of the diverse variables of an economic problem, and solve it using concepts from linear algebra, matrix algebra, and differential calculus

    CE8        Understand the juridical regime of the diverse instruments of the law of industrial property for the use of companies (patents, trademarks, commercial names, or industrial designs, among others), as well as the juridical foundations of the Spanish juridical regime, and the basic rules that rule the exchange of goods and services

    CE9        Understand and summarize the functioning of the different instruments (public and private), available to the entrepreneur in order to finance his/her activities.

    CE10      Learn the main instruments for the analysis of the competitive situation of a company

    CE11      Understand the importance of technological and demographic changes, as well as the accumulation of physical capital in order to explain the observed differences in the levels of wealth across countries

    CE12      Apply the fundamental notions and techniques for the management of human resources and labor contracting, both from the point of view of the employee and the employer.

    CE13      Learn concepts related with the market behavior that are useful in the commercial management of the company

    CE14      Ability to solve the determinants that evolve in any entrepreneurial organization (need to innovate, need to constantly update knowledge, relationship with external and internal clients and suppliers, decision making under uncertainty, efficient time management, ¿), applying knowledge of theoretical-practical nature

    CE15      Become familiar with the main instruments for the analysis of the competitive situation of the company under the scenario of digital transformation

    CE 16     Develop entrepreneurial initiatives and creative capabilities for the proposal and development of innovative business ideas, using the main tolos to créate, develop and implement an innovative business addressing the challenges in current society

    CE17      To know how to analyze, elaborate and defend individually a problem and its solution within the disciplinary scope of the Degree, applying the knowledge, skills, tools and strategies acquired or developed in it.

    Learning Outcomes of the Bachelor's Degree of Business Administration

    RA1. Haber adquirido conocimientos avanzados y demostrado una comprensión de los aspectos teóricos y prácticos y de la metodología de trabajo en las diferentes disciplinas de estudio en el ámbito de la empresa con una profundidad que llegue hasta la vanguardia del conocimiento.

    RA2. Poder, mediante argumentos o procedimientos elaborados y sustentados por ellos mismo, aplicar sus conocimientos, la comprensión de éstos y sus capacidades de resolución de problemas en el ámbito empresarial, requiriendo el uso de ideas creativas e innovadoras.

    RA3. Tener la capacidad de recopilar e interpretar datos e informaciones sobre las que fundamentar sus conclusiones incluyendo, cuando sea preciso y pertinente, la reflexión sobre asuntos de índole social, científica o ética en el ámbito de la empresa.

    RA4. Ser capaces de desenvolverse en situaciones complejas o que requieran el desarrollo de nuevas soluciones tanto en el ámbito académico como laboral o profesional dentro de su campo de estudio;

    RA5. Saber comunicar a todo tipo de audiencias (especializadas o no) de manera clara y precisa, conocimientos, metodologías, ideas, problemas y soluciones en el ámbito de su campo de estudio.

    RA6. Ser capaces de identificar sus propias necesidades formativas en su campo de estudio y entorno laboral o profesional y de organizar su propio aprendizaje con un alto grado de autonomía en todo tipo de contextos (estructurados o no).

  • External internships

    External internships

    This is a selection where students of this degree can do their internships:

    • 3M España S.L.
    • Abengoa S.A.
    • AC Hoteles S.A.
    • Adidas España
    • Air Europa Lineas Aereas S.A.
    • Airbus Group
    • Apple Inc
    • Banca March
    • Banco de España
    • Banco Popular Español S.A.
    • Banco Santander S.A.
    • Bankia S.A.
    • Caixabank Asset Management SGIIC S.A.
    • Danone S.A.
    • Deloitte
    • Dupont
    • Ey
    • Ford Motor Company
    • HP Hewlett Packard
    • Microsoft Ibérica S.R.L.
    • Nestle España S.A.
    • Toshiba
    • Toyota
    • Warner bros Entertaiment
    • Yesos Ibéricos S.A.
  • Career opportunities

    Career opportunities

    Graduates of the degree can carry out their professional activities in the following areas:

    • Head of personal administration 
    • Marketing manager
    • Export manager
    • Head of training and development
    • Product manager
    • Marketing director 
    • Director of communication 
    • Quality Manager
    • CEO
    • Human resources manager
    • Logistics director
    • Purchasing manager
    • Financial or securities analyst
    • Risk analyst
    • Real estate agent
    • Actuary
    • Auditor of accounts
    • Internal auditor
    • Export sales representative
    • Strategic consultant
    • Insurace broker
    • Bank clerk
    • Market research technician
    • Corporate social responsibility Technician
    • Local development Agent
    • State commercial diplomates
    • State insurance inspector
    • Treasury inspector or tecnician
    • Specialist in banking transparency and market condut

Study in English

Studies with English option

This bachelor's degree is taught in spanish and english. Once you have been admitted, you will choose, at the time of enrollment, the language in which you will study in accordance with the following conditions:

  • In groups in English, all works (classes, drills, exercises, tests, etc.) will be conducted in English.
  • Along the first year, it must be established an English B2 level, performing a test, providing one of the supported official certificates or any way determined by the university. In the first weeks of the course will inform students how they can prove their level.
  • The courses offered in English are in the studies program.
  • In case there are more applications than places available in English, interested persons will be ranked according to their admission grade.
  • If you are enrolled in English and exceed at least 50% of the credits offered at the UC3M, in the DS appear a mention of bilingual studies.

More information about Languages in Degrees

Schedules

Quality

Facts about this bachelor's degree

Year of implementation: 2008

Places offered:

  • Getafe Campus: 265
  • Colmenarejo Campus: 55

Official Code: 2500030

Departments involved in teaching

In the Bachelor's Degree in Business Administration teach courses the following University departments:

Teaching staff and teaching plan